About the Opportunity:

We’re looking for a high-intensity, analytically minded operator to build Pallet’s product marketing and go-to-market strategy.

This role sits at the intersection of product, sales, and marketing, translating what Pallet builds into narratives, launches, and materials that help customers understand why our product matters.

You’ll help shape how the market understands Pallet, from product launches and sales enablement to case studies and market positioning.

How you will make an impact:

• Own product launch narratives for new Pallet features and products, translating technical capabilities into clear customer value.
• Create sales enablement materials, including demo scripts, objection handling frameworks, and deal collateral.
• Build and maintain Pallet’s market narrative and positioning across customer segments.
• Establish and run the product launch process, coordinating across product, engineering, sales, and marketing.
• Develop a pipeline of customer case studies that support enterprise sales conversations.
• Analyze sales calls, customer feedback, and product usage data to improve messaging and GTM strategy.

Preferred experience:

• 2–3 years of experience in consulting, investment banking, corporate strategy, or strategy/operations at a high-growth startup
• Strong, structured problem-solving skills and comfort working in ambiguous environments
• Exceptional written communication skills with the ability to synthesize complex ideas clearly
• Experience working with AI tools for research, writing, or analysis
• Comfort with analyzing data from tools like CRM, analytics platforms, or sales tools
• High ownership mindset with the ability to drive projects independently

Nice to have:

• Exposure to product marketing, growth marketing, or go-to-market strategy
• Familiarity with B2B SaaS or enterprise software
• Experience working closely with sales teams

Our Benefits:

• 🩺 Health, Vision, and Dental benefits 
• 🏝️ Flexible PTO
• ➕ Life Insurance and Accidental Insurance 
• ❤️‍🩹 Short-Term Disability Coverage
• 💸 Generous salary and equity for all staff
• 🪜 401k option; helping you save for the future
• 📚 Yearly learning and development stipend
• 🚌 Commuter benefits for Bay Area employees
• 🚘 Uber ride stipend if you ever have to work late in the office 
• 🏡 Remote office home stipend to get you comfy in your space
• 🍔 Daily catered lunches provided by Sharebite (every meal you order, one meal gets donated)
• ✈️ Onboarding trip to San Francisco HQ if you work remotely
• 🥤 Monthly happy hours
• 🎉 Annual company offsites, our last one was in Palm Springs 🌴🍹

Interview Process:

• Chat with Head of Talent - 30 mins
• Chat with Hiring Manager - 30-45 mins 
• Proficiency Assessment - 24 hours to complete
• Final Interview - ~3  hours
• Brief Background Check and Reference Check

We move fast, and we’ll keep you informed at every stage of the process. 

Location:

• Fidi San Francisco, 5x a week 

Compensation:

The estimated salary range for this role is $145,000-$195,000, depending on experience and skill set. In addition to base salary, we offer competitive equity, benefits, and opportunities for growth. Final compensation will be determined based on a combination of factors, including experience, qualifications, and location.

Pallet is proud to be an Equal Employment Opportunity and Affirmative Action employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

WHO WE ARE

Pallet is building AI Agents to transform logistics, a $12T global industry. Backed by General Catalyst, Bessemer, and Bain Capital, we’ve raised $50M and achieved 700% revenue growth in under two years.

Our mission is to automate the manual workflows that slow logistics teams down — from scheduling to data entry and load management. Our flagship platform powers end-to-end operations, and our newest product, CoPallet, introduces AI Agents that execute real workflows in real time.

As logistics providers adopt generative AI, Pallet is leading the next wave of automation, with the vision to build the next $10B company in logistics. Join leaders from Google, DoorDash, and YC to shape the future of logistics tech.

ABOUT THE ROLE

As Head of Product Marketing, you will define and own Pallet’s market narrative. You will set the positioning for our AI platform and agents, determine how we win across segments (carriers, 3PLs, shippers), and build the foundation for a world-class product marketing function.

This is a highly strategic leadership role reporting directly to executive leadership. You will partner closely with Product, Sales, and Growth to ensure we have sharp positioning, differentiated messaging, and disciplined go-to-market execution.

You will start as a hands-on leader and build the PMM team over time.

Success in this role means:

• Pallet has a clear, opinionated narrative in the market
• Sales wins because of sharp positioning and enablement
• Product launches are orchestrated, strategic, and impactful
• The PMM function becomes a force multiplier across the company

WHAT YOU WILL OWN

• Define Pallet’s category narrative in the age of AI Agents, developing differentiated positioning across segments and personas.
• Translate product capabilities into clear buyer value and continuously refine messaging based on customer insight and competitive intelligence.
• Own product launch strategy and execution driving segmentation, ICP refinement, and persona strategy.
• Partner with Sales leadership to align messaging with pipeline strategy and establish disciplined launch processes and GTM operating cadence.
• Build scalable enablement programs for new products and features creating messaging frameworks, battlecards, and objection handling.
• Oversee website messaging, thought leadership, and case studies to shape executive narratives for speaking, PR, and industry presence.
• Elevate Pallet as the category leader in AI-driven logistics automation
• Hire and develop a high-performing PMM team and establish processes for research, messaging, launches, and competitive analysis
• Define clear metrics for PMM impact on revenue and adoption and share with leadership teams.

YOU HAVE

• 6–10+ years of experience in product marketing, product management, consulting, or adjacent strategy roles
• Experience owning positioning in a complex B2B category (ideally vertical SaaS, infrastructure, or AI)
• Proven ability to shape company-level narrative, not just product-level messaging
• Strong executive presence and ability to influence cross-functional leaders
• Deep customer curiosity — you learn from sales calls, customer interviews, and market research
• Exceptional writing and communication skills
• Comfort operating in ambiguity and setting direction from first principles

Bonus:

• Experience launching AI or automation products
• Experience building and scaling a PMM team

OUR BENEFITS

• 🩺 Health, Vision and Dental benefits 
• 🏝️ Flexible PTO
• ➕ Life Insurance and Accidental Insurance 
• ❤️‍🩹 Short-Term Disability Coverage
• 💸 Generous salary and equity for all staff
• 🪜 401k option; helping you save for the future
• 📚 Yearly learning and development stipend
• 🚌 Commuter benefits if you live in SF 
• 🚘 Fully covered uber ride home if you ever have to work late in the office 
• 🏡 Remote office home stipend 
• 🥤 Monthly happy hours; our last one was a Golden Gate Park BBQ 
• 🍲 Company paid dinners on Tuesdays and Thursdays in the office 
• 🎉 Annual Company Offsites; our last one was in Palm Springs 🌴

OUR INTERVIEW PROCESS🍹

This is our process for most of our roles, but sometimes stages are subject to change from time to time, we will definitely notify you of the change ahead of time.

Step 1: ✋ Chat with Talent team - 30 mins

Step 2: 💬 Chat with Hiring Manager - 45 mins 

Step 3: 🚀 Final Interview - 3 hours at our office (includes a take home assignment)*

✅ Brief Background Check and Reference Check 

POSITION'S COMPENSATION RANGE

The estimated salary range for this role is $175,000-$250,000, depending on experience and skill set. In addition to base salary, we offer competitive equity, benefits, and growth opportunities. Final compensation will be determined based on a combination of factors, including experience, qualifications, and location.

Our company Pallet is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

ABOUT THE ROLE

As a Field Marketing Associate at Pallet, you’ll support Gracie in driving our presence at industry events and conferences while playing a key role in executing high-impact field programs. You’ll help manage the end-to-end planning, execution, and optimization of events, from large conferences to smaller executive dinners and roundtables, to generate leads, build brand awareness, and contribute to pipeline growth. You’ll also work closely with sales to create targeted outreach and drive high-quality engagement.

This role is ideal for someone who thrives in fast-paced environments, thinks creatively about campaigns, is highly organized, and is excited to take ownership while learning how to turn strategic goals into high-impact field programs.

! This role is an in office role in our San Francisco Office (5 mins walk from Montgomery Bart Station) 

SOME THINGS YOU MAY BE WORKING ON

• Execute up to two events per month, managing end-to-end planning through post-event analysis (contracts, logistics, vendors)
• Manage and optimize event budgets across booths, sponsorships, travel, swag, and side events
• Partner with sales and marketing to align on goals, targeting, and execution, including building custom outreach for each event
• Identify high-impact events aligned with Pallet’s ICP to maximize ROI and pipeline
• Analyze event performance to measure success and improve future programs
• Build and maintain scalable playbooks and templates for repeatable execution
• Share post-event insights and metrics to drive alignment and continuous improvement
• Stay calm under pressure and proactively solve problems during live events

YOU HAVE

• 1-3 years of experience in event/field marketing, sales, marketing, or a related role.
• Proven ability to independently manage end-to-end events within a 20-30 day turnaround, ideally having managed 12+ events per year.
• Willingness to travel to events monthly ~ 25% travel per year 
• Strong project management and organizational skills with an eye for detail.
• Experience managing event budgets and vendor relationships.
• Ability to analyze event performance data and communicate actionable insights.
• Excellent communication and collaboration skills, with the ability to work cross-functionally.
• Ability to remain calm under pressure and troubleshoot issues in real time.
• Comfort proactively approaching, engaging, and building relationships with executives at all levels in event settings.

NICE TO HAVES

• Exposure to product marketing, growth marketing, or go-to-market strategy
• Familiarity with B2B SaaS or enterprise software
• Experience working closely with sales teams
• Supply chain knowledge

OUR CULTURE

⚡Pallet, nestled in the vibrant heart of San Francisco. We are more than just a workplace; we're a community where transparency thrives, and we embrace a collective spirit when it comes to problem-solving. 

🚀 Our team is a diverse tapestry of top talent, with experience from companies like Ramp, Scale AI, Watershed, Rippling and a multitude of FAANG ex-employees. Their passion fuels our collaborative and industrious culture. But hey, we're not all about work—monthly happy hours, weekly paid dinners, and leisurely coffee strolls through bustling streets of the city are just a taste of the fun we add to the mix.

OUR BENEFITS

• 🩺 Health, Vision, and Dental benefits 
• 🏝️ Flexible PTO
• ➕ Life Insurance and Accidental Insurance 
• ❤️‍🩹 Short-Term Disability Coverage
• 💸 Generous salary and equity for all staff
• 🪜 401k option; helping you save for the future
• 📚 Yearly learning and development stipend
• 🚌 Commuter benefits for Bay Area employees
• 🚘 Uber ride stipend if you ever have to work late in the office 
• 🏡 Remote office home stipend to get you comfy in your space
• 🍔 Daily catered lunches provided by Sharebite (every meal you order, one meal gets donated)
• ✈️ Onboarding trip to San Francisco HQ if you work remotely
• 🥤 Monthly happy hours
• 🎉 Annual company offsites, our last one was in Palm Springs 🌴🍹

INTERVIEW PROCESS

• Chat with Head of Talent - 30 mins
• Chat with Hiring Manager - 30-45 mins 
• Proficiency Assessment - 24 hours to complete
• Final Interview (in SF office) - ~3  hours
• Brief Background Check and Reference Check

We move fast, and we’ll keep you informed at every stage of the process. 

COMPENSATION

• $70,000 - $120,000

LOCATION

• Fidi San Francisco, 5x a week 

Ready to Build Exceptional Event Experiences?

🚀 Apply now and help Pallet create memorable events that drive growth and success!

Pallet is proud to be an Equal Employment Opportunity and Affirmative Action employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.