The Opportunity
We’re looking for a Director Product Marketer to define our ICP, shape positioning and messaging, and lead product launches and GTM strategy. You’ll create the content and enablement that helps Sales win and customers adopt. This is a hands-on, cross-functional role working with Sales, Product, Customer Success, and Demand Gen to turn customer and market insights into experiments that drive acquisition, activation, retention, and expansion.
This role is ideal for a product marketer who is comfortable creating content assets, and operating independently while knowing when to escalate. You’ll be integral in driving growth, enabling the field, and increasing product adoption and usage.
Your Impact
- Define the story that sells: Create clear, differentiated messaging, proof points, and use-case narratives that make Otter’s value obvious.
- Run experiments that drive scale: Work with Sales and Demand Gen to test messaging, offers, and content—and roll out what converts.
- Equip Sales to win: Build talk tracks, battlecards, decks, and plays that improve win rates, shorten cycles, and qualify deals.
- Lead product launches: Own GTM strategy, readiness, and cross-functional execution for major releases with clear goals and timelines.
- Establish a predictable launch rhythm: Manage quarterly release comms and internal/external readiness across Product, Sales, CS, and Support.
- Turn insights into strategy: Lead VOC, market, and competitive research to refine our ICP, positioning, and product narrative.
- Create high-impact content: Produce web pages, one-pagers, case studies, webinars, and thought leadership that move buyers forward.
- Accelerate lifecycle growth: Partner with Product and CS to improve activation, retention, and expansion through lifecycle and in-product messaging.
- Measure what matters: Define KPIs, build dashboards, and turn performance insights into clear recommendations and next steps.
- Connect the org: Align Product, Sales, Marketing, and CS around a consistent story and coordinated execution.
- Own win/loss + field feedback: Identify why we win or lose and use those insights to refine messaging, plays, and roadmap inputs.
We’re Looking for Someone Who
- 7+ years experience in product marketing, B2B SaaS experience preferred
- Proven track record owning positioning/messaging and delivering successful launches
- Exceptional strategic thinking paired with hands-on execution (you can write, build, ship). You are scrappy, biased for action, and have experience working in fast-paced, high-growth startup environments.
- Analytical orientation and comfort with data to define success metrics and measure outcomes
- Excellent communication and stakeholder management skills; ability to influence across all levels, including executive leadership
- Experience building sales enablement that changes behavior (not just creates assets)
- Demonstrated ability to lead cross-functional programs in ambiguous environments
About Otter.ai
We are in the business of shaping the future of work. Our mission is to make conversations more valuable.
With over 1B meetings transcribed, Otter.ai is the world’s leading tool for meeting transcription, summarization, and collaboration. Using artificial intelligence, Otter generates real-time automated meeting notes, summaries, and other insights from in-person and virtual meetings - turning meetings into accessible, collaborative, and actionable data that can be shared across teams and organizations. The company is backed by early investors in Google, DeepMind, Zoom, and Tesla.
Otter.ai is an equal opportunity employer. We proudly celebrate diversity and are committed to building an inclusive and accessible workplace. We provide reasonable accommodations for qualified applicants throughout the hiring process.
Accessibility & Accommodations
Otter.ai is committed to providing reasonable accommodations for candidates with disabilities in our hiring process. If you need assistance or an accommodation during any stage of the recruitment process, please contact hr@otter.ai at least 3 business days before your interview.
*Otter.ai does not accept unsolicited resumes from 3rd party recruitment agencies without a written agreement in place for permanent placements. Any resume or other candidate information submitted outside of established candidate submission guidelines (including through our website or via email to any Otter.ai employee) and without a written agreement otherwise will be deemed to be our sole property, and no fee will be paid should we hire the candidate.
Salary range
Salary Range: $200,000 to $240,000 USD per year.
This salary range represents the low and high end of the estimated salary range for this position. The actual base salary offered for the role is dependent on several factors. Our base salary is just one component of a comprehensive total rewards package.
