Digital Strategist, Google (Freelance)

M Booth is looking for a freelance Digital Strategist (DS) to support a rapidly growing and diversifying portfolio of digital and social business. The DS would primarily work with our Google book of business, specifically in the developer marketing space.

This is a full-time freelance position (40 hours/week) with an anticipated duration of four months, beginning in mid-June and ending in mid-October.

Who We Are:

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. 

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

Responsibilities:

• Execute digital/social strategies from concept to completion
• Act as day-to-day lead with multiple clients across accounts
• Provide strong counsel and recommendations, both for clients and internal teams
• Social campaign development, collaborating across digital and creative teams
• Work with integrated agency teams -- including research and insights, paid media, innovation tech -- to develop plans that meet client goals
• Manage third party relationships including vendors and partners
• Follow approval processes and legal requirements per individual client needs
• Manage social media presence at client events, including real-time monitoring and live content creation support
• Keep abreast of industry trends and regularly present fresh, proactive ideas to clients

What You’ll Bring: 

• 4+ years of experience
• An eye towards client management and account growth
• Expertise across core digital and social channels with a primary focus on LinkedIn, Instagram, Threads, Twitter/X, and TikTok
• Excellent writing, communication, and presentation skills. Technical writing experience is a plus
• Experience creating and executing social media strategies at brand level and campaign level 
• An understanding of how to read brand guidelines and apply them for social content
• Experience working with SMMS, analytics, and project management platforms such as Sprinklr, Brandwatch, and monday.com
• Proficiency using AI tools and platforms, use of Gemini and other Google products a plus

What We’ll Bring:

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
• HOURLY RATE: $55.00/HR - $60.00/HR

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Location: Remote or in the New York City office

If you plan on working remotely, we can accept applicants from the following states:

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Louisiana, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, and Washington D.C.

Digital Strategist, Google 

M Booth is looking for a freelance Digital Strategist (DS) to support a rapidly growing and diversifying portfolio of digital and social business. The DS would primarily work with our Google book of business, specifically in the ad tech space.

Who We Are:

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. 

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

Responsibilities:

• Execute digital/social strategies from concept to completion
• Act as day-to-day lead with multiple clients across accounts
• Provide strong counsel and recommendations, both for clients and internal teams
• Social campaign development, collaborating across digital and creative teams
• Work with integrated agency teams -- including research and insights, paid media, innovation tech -- to develop plans that meet client goals
• Manage third party relationships including vendors and partners
• Mentor and help develop junior-level team members
• Follow approval processes and legal requirements per individual client needs
• Actively participate in new business opportunities
• Manage social media presence at client events, including real-time monitoring and live content creation support
• Keep abreast of industry trends and regularly present fresh, proactive ideas to clients

What You’ll Bring: 

• 4+ years of experience
• An eye towards client management and account growth
• Expertise across core digital and social channels with a primary focus on LinkedIn, Instagram, Threads, Twitter/X, and TikTok
• Excellent writing, communication, and presentation skills technical writing experience is a plus
• Experience creating and executing social media strategies at brand level and campaign level 
• An understanding of how to read brand guidelines and apply them for social content
• Experience working with SMMS, analytics, and project management platforms such as Sprinklr, Brandwatch, and monday.com
• Proficiency in using AI tools and platforms, use of Gemini and other Google products a plus
• Bonus: Paid social media experience, in-house or in an agency setting
• Bonus: Video/photo production experience, specifically in social formats

What We’ll Bring:

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
• FULL-TIME SALARY $71,000 - $85,000

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Location: Remote or in the New York City office

If you plan on working remotely, we can accept applicants from the following states:

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Louisiana, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, and Washington D.C.

Who We Are:

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. 

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

We now have an opportunity for a Digital Community Management Associate (Temp to Perm) to join our growing team and help drive social engagement, community insight, social listening and creative ideation, particularly for B2B Google brands looking to show up in culture with relevance and resonance.

About The Role:

This is the role for someone who’s extremely online in the best way. You’ve got a feel for what’s trending on TikTok or Instagram Reels before it’s in a deck, you understand the nuance of brand tone in the comments section, and you can spot a UGC gem in a sea of scroll.

As a Digital Community Management Associate, you’ll be at the center of the conversation: monitoring, commenting, and surfacing insights that shape how our clients connect with their communities. You’ll collaborate with creatives, strategists, and client leads to bring bold social ideas to life, and learn what it takes to build brands in the fast-moving world of digital culture.

What You’ll Do:

Be the Voice of the Brand with a B2B lens 

• Own daily community management across Linkedin, YouTube, X, and Facebook for our Brands - identifying opportunities to comment on other posts and responding on our own 
• Monitor brand and industry conversations using tools like Brandwatch, and Talkwalker, with manual support
• Quickly draft and post comments aligned with established Brand voice
• Spot and flag potential issues early, and respond per our established protocols 
• Attend live events or in-office war rooms to support real-time coverage and engagement
• Maintain trackers to log community engagements, responses, and opportunities surfaced

Project Manage Like a Pro

• Drive small-scale projects independently, for example, partnering with external orgs or collaborators to get content live
• Work closely with a team that includes a Project Manager and Account Manager to keep things moving smoothly - experience in Monday.com a plus
• Coordinate real-time content moments quickly and creatively 
• Anticipate needs and ask smart questions

Work Closely with Clients

• Join client meetings to listen in on any SL / CM / posting needs or shifts as well as sharing social insights in real time
• Review meeting agendas and recaps that keep everyone aligned
• Provide thoughtful POVs and platform-informed recommendations live and via email
• Proactively respond to our client emails for the workstreams you manage
• Collaborate with clients and partners on content that authentically features the brand

Collaborate and Plan Across Teams

• Publish content, maintain content calendars, and keep cross-functional teams synced
• Comfortable with reporting and publishing tools (we use Sprinklr) to execute content calendars
• Track performance and share learnings to inform future work
• Partner with Analytics on monthly reporting and recommendations
• Help translate social trends, tone shifts, and memes into actionable content ideas for weekly trend spotting send

Create Content

• Develop clever posts when speed or real-time relevance matters
• Strong social copywriting skills a must
• Work with the creative team to bring posts to life 
• Knowledge of AI tools (Gemini) a plus in assisting with the content creation process

What You’ll Bring:

• 2–4 years of experience managing social media communities on behalf of brands (internships count!)
• A strong grasp of social platforms—especially LinkedIn and YouTube—and the rhythm of what makes content land
• Solid writing and communication skills; you can channel a brand voice while still sounding human
• A proactive, detail-oriented mindset and a genuine interest in culture, social trends, and internet behavior
• A team-first attitude and excitement to learn from others
• Experience in tech brands is a plus, but curiosity is essential

What We’ll Bring:

• A workplace that’s alive with creativity, respect, and humanity
• Growth opportunities and mentorship to help you build your career in social and digital strategy
• A hybrid model that balances flexibility and collaboration
• Comprehensive healthcare and wellness plans for you and your family
• 401(k), unlimited PTO, paid holidays, and Summer Fridays
• Additional perks like commuter benefits, family leave, and well-being programs
• Salary Range: $56,000-$65,000
• Hourly range for freelance: $23-26/hour
• (New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.)
• Location: NYC Metro Preferred

Our Flexible Work Policy: 

We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event. 

For those outside the NYC hub, you will be asked to be in person too. Examples of this may include client meetings, events or team meetings. There will also be in person opportunities for you to connect with others who live in your hub to collaborate and work together. 

If you plan on working remotely, we can accept applicants from the following states:

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Louisiana, Maryland, Massachusetts, Michigan, Minnesota, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, Texas, and Washington D.C.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.