About The Role 

We’re looking for a Staff Product Manager to lead and evolve Koalafi’s Originations product: the end-to-end apply & checkout experiences that serve as the front door to financing for every customer. This is a high-impact role at the center of Koalafi’s strategy to accelerate growth by making it easier, faster, and more intuitive for consumers to finance their purchases across both online and in-store channels.  

This role is ideal for a product manager who thrives working at the intersection of strategy, execution, and deep cross-functional collaboration. You’ll set the direction for Originations by aligning diverse partners, from Risk and Compliance to Marketing and Sales, around a cohesive strategy that accelerates growth while maintaining a unified vision. 

What You’ll Do 

Define and drive the Originations roadmap 

• Lead product vision, strategy, roadmap, and execution for the Originations product as an engine for growth
• Develop the product strategy for apply & checkout flows that are reusable across diverse merchant and consumer contexts – such as a consumer’s mobile phone to a store owner’s point-of-sale system or e-commerce checkout integration 

Grow and optimize the Originations funnel 

• Drive continuous funnel optimization by identifying conversion opportunities using quantitative data and qualitative insights to ship rapid improvements while balancing profitability and compliance
• Grow Koalafi’s distribution across channels by partnering with cross-functional teams to design and ship frictionless experiences that work for both merchants and consumers 

Shape the product for rapid insight generation and experimentation 

• Partner with analytics and engineering to instrument the funnel, generate actionable insights, and run A/B tests to validate hypotheses and measure outcomes
• Mentor other PMs and establish best practices for experimentation and funnel analysis across the broader organization 

Champion the customer experience 

• Champion the customer, bringing curiosity and empathy to every decision to ensure the application experience meets real customer needs
• Conduct user research and map consumer and merchant journeys to uncover usability gaps and unmet needs 

Lead delivery as the embedded product manager for the Originations team 

• Partner continuously with engineering and design to define the what and the why, translating business opportunities and customer insights into user centric solutions, while empowering the team to determine the how
• Maintain a prioritized backlog with crisp epics and stories, clear acceptance criteria, and measurable outcomes
• Partner with analysts and product marketers to define success metrics, ensure releases are instrumented, review post-launch outcomes, and align go-to-market strategy with top-of-funnel campaigns 

About You 

• 7+ years of product management experience, with a track record of owning application flows, onboarding funnels, checkout experiences, or other high-volume conversion-critical surfaces
• Growth-minded and highly analytical, with deep experience in funnel optimization, experimentation, and hypothesis-driven development
• Proficient with analytics and experimentation tools  
• Strong customer empathy and discovery skills
• Demonstrated judgment in balancing short-term business needs with long-term product health and scalability
• Ability to lead and influence cross-functional teams toward a common goal
• Excellent communicator who brings clarity and builds alignment across diverse stakeholders
• Comfortable operating in ambiguous environments and able to create clarity, structure, and momentum over time

Preferred Qualifications 

• Experience in fintech, lending, embedded finance, or consumer financial services—particularly in originations or application flow domains
• Familiarity with the tradeoffs between conversion optimization and credit risk management in lending contexts
• Experience with both e-commerce and in-store / point-of-sale product experiences
• Familiarity with multi-merchant or platform business models where the application experience must adapt to diverse merchant contexts 

What You’ll Do

We are undertaking a modernization of our merchant portal used by retailers to run their Koalafi partnership every day. This is a high-visibility initiative with a direct impact on how merchants experience our brand and tools.

Your primary responsibility will be to lead the evolution of our merchant portal, a web-based platform to manage applications, track customer activity, access reports, and grow their Koalafi partnership. You’ll work with PMs and developers to research, prioritize, ideate, test, deliver, and track the success of designs shipped across the portal. Reporting to the Director of Product Design within a small and growing design team, you’ll have significant ownership and visibility. As a designer on a small team, you should also be able to flex into different projects and platforms across the company where needed.

• Lead the design efforts of our merchant portal, shaping how retailers manage applications, view customer activity, access reports, and discover marketing opportunities
• Collaborate closely with product managers, developers, and leadership to research, ideate, design, test, and deliver solutions aligned with user needs and business goals
• Track the success of shipped designs through product data and user feedback, iterating to improve experiences
• Contribute to and evolve the Koalafi Design System in Figma, ensuring consistency and quality across every surface of the portal
• Work with tools like Slack, Confluence, and Jira to stay in sync with cross-functional teams

About You

• 5+ years of experience in a UX/UI/product design role, working closely with product managers and developers throughout the design process
• Proven experience designing and shipping complex web applications or B2B portals, with a strong grasp of responsive design principles and web interaction patterns
• Expert-level Figma skills, including components, auto-layout, grids, slots, variables, and prototyping, plus fluency with Figma’s latest AI-powered features and a habit of staying current as tools evolves
• Experienced in running end-to-end design research and design thinking exercises, including user interviews, synthesis, and workshops, and turning those insights into clear design decisions
• Comfortable juggling multiple projects simultaneously within fast-paced development teams, balancing speed with craft and keeping work organized without dropping the ball
• Deep empathy for users, with the ability to conduct interviews, analyze feedback, and use product data to prioritize the right problems
• Ability (and eagerness) to present findings, proposals, and outcomes to leaders across the organization
• Experience contributing to or owning a shared design system, with a meticulous eye for detail, making sure spacing, hierarchy, and consistency are airtight so engineers don’t have to guess
• Experience in the fintech industry or working with financial products
• Location Requirement: This position requires regular in-person attendance at one of our two office locations (Richmond, VA or Arlington, VA). Candidates must already be located within a commutable distance to either location, as relocation assistance is not available at this time

Preferred Qualifications

• Experience in both B2B and B2C (or in B2B2C)
• Familiarity with accessibility and inclusive design principles
• Experience integrating AI tools into your design workflow, whether through Figma’s AI features, third-party plugins, or other tools that speed up research, ideation, or production

About the Role

Koalafi is seeking a strategic and transformational Senior Vice President of Product to lead our Product organization, which includes both Product Management and Product Design functions. Reporting to the CPTO, this executive will be responsible for the company-wide product strategy and roadmap, partnering closely with the CPTO and executive leadership team to shape the long-term direction of the business. 

As SVP of Product, you will lead a team of 6 direct reports and oversee the broader Product organization. You will elevate product thinking across the company, strengthen discovery and execution capabilities, and ensure our roadmap drives measurable customer and business outcomes. 

This role requires both visionary leadership and operational discipline, combining customer empathy, analytical rigor, and strategic judgment in a fintech environment where growth must be balanced with risk, compliance, and long-term portfolio performance. 

What You’ll Do 

Product Strategy & Business Impact 

• Co-create and refine Koalafi’s long-term product vision in partnership with the CPTO
• Define and own a multi-year product strategy aligned to company growth and profitability goals
• Translate strategic priorities into a clear, outcome-driven roadmap across product lines
• Identify new market opportunities, platform investments, and innovation bets
• Serve as the voice of Product in company-level strategic planning 

Fintech Product Leadership: Growth with Risk Discipline 

• Lead product strategy within a fintech environment, balancing customer growth, conversion, and revenue expansion with credit performance, compliance, and portfolio health
• Partner closely with Risk, Data Science, and Compliance to align product innovation with underwriting and regulatory guardrails
• Ensure product decisions consider unit economics, risk performance, underwriting impact, and long-term value creation
• Drive responsible experimentation within regulatory and credit constraints
• Build strong collaboration between Product, Risk, and Engineering to enable scalable, compliant growth 

Data-Driven Product Leadership & Optimization 

• Establish a culture of analytical rigor, experimentation, and continuous optimization
• Drive product decisions through customer insights, behavioral data, and financial performance metrics
• Partner with Data and Engineering to improve instrumentation, measurement, and reporting
• Champion structured experimentation practices, including:
• A/B and multivariate testing
• Funnel and approval rate optimization
• Cohort analysis and retention measurement
• Incrementality and impact evaluation
• Ensure every major product investment has clear KPIs tied to growth and/or profitability 

Roadmap Ownership and Execution  

• Be responsible for the company’s product roadmap and assist in high level prioritization of company goals
• Make high-impact tradeoff decisions across competing initiatives and investments
• Establish measurable key results, outcomes, and performance indicators for product success
• Balance near-term execution with long-term platform scalability and strategic differentiation
• Drive disciplined execution while protecting space for discovery and innovation 

Organizational Leadership & Team Development 

• Directly manage a team of Product and Design leaders and Senior ICs
• Build, scale, and structure the Product and Design organization to support company growth
• Recruit, retain, and develop top-tier talent across Product Management and Product Design
• Establish clear career paths, leadership expectations, and performance standards
• Foster a culture of accountability, ownership, and customer obsession
• Elevate the team by evangelizing learning and adoption of emerging technologies, such as AI capabilities for Product, Engineering, and Design, and regularly experiment with these technologies yourself  

Executive & Cross-Functional Leadership 

• Partner closely with leaders across Engineering, Risk, Sales, Marketing, Operations, Finance, and Customer Experience
• Align product strategy with go-to-market, financial planning, and operational objectives
• Communicate strategy, roadmap, and performance clearly to executives and the broader organization
• Influence at the board and investor level as needed 

About You 

• 12+ years of Product Management experience, including executive-level leadership
• Experience leading both Product Management and Product Design organizations
• Significant experience in fintech, financial services, credit, lending, or payments is a plus
• Demonstrated ability to balance growth initiatives with risk management and regulatory considerations
• Strong analytical and financial acumen; comfort managing to KPIs tied to revenue, margins, and risk-adjusted returns
• Deep experience with experimentation and optimization methodologies (A/B testing, funnel optimization, cohort analysis)
• Track record of building and developing high-performing product leaders
• Insatiable curiosity about AI and other emerging technologies that will evolve the nature of the Product role
• Passion for leading a team through an exciting time in Technology where the skills needed to succeed are ever-changing
• Exceptional executive communication and cross-functional influence skills