Company Description

Job Description

We are seeking a visionary Vice President of Product Marketing to define and execute the go-to-market (GTM) strategy for Govini’s Ark platform and AI-enabled applications. This leader will be responsible for market positioning, messaging, sales enablement, and driving product adoption within the national security community and branches of the military.

In order to do this job well a candidate must possess deep experience in B2B enterprise software/SaaS marketing, exceptional communication and leadership skills, and a strong understanding of the U.S. Defense/Federal market and procurement process.

This role is a full-time position located out of our office in Arlington, VA 

This role may require up to 15% travel.

Scope of Responsibilities

• Define and articulate the company's product narratives, value propositions, and market positioning to internal and external audiences.
• Lead and execute GTM strategies for new product launches, feature releases, and market expansion.
• Develop comprehensive sales enablement materials, including competitive analysis, battle cards, and presentations for the Govini sales team.
• Serve as the expert on the Defense Acquisition market, customer segments, and competitor landscape to inform product roadmap and marketing campaigns.

Qualifications

• U.S. Citizenship is required

• 15+ years of progressive experience in Product Marketing, with at least 3 years in a leadership role (Director/VP) at a B2B enterprise software or SaaS company
• Bachelor's degree in Marketing, Business, or a related field; MBA is preferred.
• Proven knowledge of the U.S. Department of War (DoW) or Federal procurement process and defense technology market.
• Demonstrated ability to drive and manage complex GTM initiatives and lead cross-functional teams.

• Current possession of a U.S. security clearance, or the ability to obtain one with our sponsorship.
• Experience in or exposure to the nuances of a startup or other entrepreneurial environment.
• Experience marketing AI/ML-enabled analytics platforms or complex data solutions.

Company Description

Job Description

We are seeking a Product Marketing Manager to help scale our customer base, drive user adoption, and expand our market presence. Reporting to the Director of Product Marketing, you will translate technical platform capabilities into mission-focused messaging and content, ensure consistency across all channels, and equip GTM teams with the resources needed to win and expand business.

The strongest candidates are exceptional writers and storytellers — able to translate complex technical capabilities into clear customer value and craft compelling narratives that connect customer challenges to Ark's solutions and measurable impact. You must be highly organized with sharp attention to detail, excel at prioritization when managing multiple initiatives simultaneously, and collaborate seamlessly across Product, Marketing, and GTM teams. Success in this role requires both strategic thinking and hands-on execution in a fast-paced, mission-driven environment.

This is a full-time position located out of our office in Arlington, VA.

This role may require up to 5% travel

Scope of Responsibilities

• Ensure consistency of product messaging and positioning across all content and channels, partnering with Marketing to provide product messaging for integrated campaigns
• Equip GTM teams with the resources needed to acquire, retain, and expand customers, including producing high-impact one-pagers and pitch decks that articulate Ark's value
• Maintain and own the GTM resource library, ensuring all GTM and customer-facing teams have immediate access to the latest, most accurate content and collateral
• Analyze the defense tech market landscape to produce competitor battlecards and win/loss insights
• Partner with GTM teams to develop customer intelligence, including win stories and persona profiles
• Drive end-to-end planning and execution of product launches, including cross-functional coordination, content creation for internal and external audiences, and GTM training to ensure readiness and drive adoption
• Partner with Product, Engineering, Data, and AI/ML teams to translate technical capabilities and platform updates into clear mission benefits, gathering market insights to influence future product strategy 
• Establish and track success metrics, analyzing engagement data to measure the impact of product marketing content and demonstrate how it drives user adoption
• Act as a power user of Ark to deeply understand the user experience and identify opportunities to improve how customers discover and adopt new capabilities

Qualifications

• U.S. Citizenship is required

• Bachelor's degree required (Marketing, Business, Communications, or equivalent); Master's degree (MBA or equivalent) preferred
• Current possession of a U.S. security clearance, or the willingness and ability to obtain one
• 4+ years of work experience in a product marketing role within a B2B SaaS organization
• Technical understanding of AI/ML capabilities
• Exceptional writing skills with demonstrated ability to craft compelling narratives and translate technical concepts into customer value
• Strong marketing foundation with proven experience in establishing software product positioning and captivating messaging
• Exceptional communication and interpersonal skills, with a proven ability to work cross-functionally and manage stakeholders across the business
• Strong attention to detail and a commitment to delivering high-quality results on strict deadlines
• Experience using or implementing customer communication and tracking tools, specifically Intercom, Planhat, and MixPanel
• Proficiency with internal collaboration and design tools, including Google Suite, Slack, Confluence, Jira, and Figma

• Experience in or exposure to the national security, intelligence, or defense technology space
• Experience in a startup or other entrepreneurial environment

Company Description

Job Description

The Marketing Manager will be a key operational and execution-focused member of the marketing team, directly supporting the Vice President of Marketing in driving and executing full-funnel marketing strategies. This hands-on role involves coordinating and implementing integrated campaigns, managing day-to-day execution across various channels, and ensuring seamless collaboration with Go-to-Market (GTM) teams. The manager will be instrumental in translating strategic objectives into measurable, effective marketing activities to generate qualified leads and amplify the Govini brand.

This role is a full-time position located out of our office in Arlington, VA. 

This role may require up to 5% travel.

Scope of Responsibilities

• Paid Media Implementation: Assist the VP in the tactical execution and management of paid media campaigns (SEO/SEM, display, social), including coordinating with agencies, managing creative assets, and monitoring daily performance to ensure alignment with budget and ROI goals.
• Owned Channel Management: Manage the daily operational updates and content scheduling for owned digital channels, including the corporate website and email marketing platform, focusing on improving user experience and conversion paths.
• Content Promotion: Coordinate with the Content and Paid Media teams to schedule and execute the amplification of core content assets across paid media and internal promotional channels.
• Events Support & Coordination: Serve as the primary marketing point-of-contact for the Events team, managing the execution of geo-targeted marketing support and ensuring all event-related campaigns are accurately tracked and integrated.
• Marketing Technology Operations: Be a hands-on user and administrator for key marketing technology tools, including SalesForce, to ensure accurate campaign tracking, lead data flow, and reporting readiness for the VP.
• Lead Management Coordination: Support the coordination with Sales and GTM teams on lead handoff processes, ensuring timely follow-up, accurate lead scoring, and maintaining the successful progression of leads through the funnel.
• Performance Tracking: Manage the collection, organization, and initial analysis of campaign performance data against defined KPIs, preparing regular reports and dashboards for the VP of Marketing.

Qualifications

• U.S. Citizenship is required

• Bachelor's degree in Marketing, Business, or a related field; MBA or advanced degree is a plus.
• 5+ years of progressive experience in marketing, with a focus on B2B or B2G environments, preferably within the defense, national security, or technology sectors.
• Proven experience in the execution and tactical management of digital marketing channels, including paid media (e.g., Google Ads, LinkedIn) and email marketing.
• Solid, hands-on experience using CRM systems (ideally SalesForce) and other marketing automation tools for campaign setup, reporting, and lead management.
• Excellent organizational and project management skills with a demonstrated ability to manage multiple campaigns and deadlines simultaneously.
• Experience working effectively with sales and cross-functional GTM teams to support lead generation and pipeline goals.
• Strong attention to detail with the ability to interpret basic performance data and contribute to data-driven marketing decisions.
• Excellent written and verbal communication skills for coordinating with internal teams and external partners.

• Experience in or exposure to the national security, intelligence, or defense technology space.
• Experience in a startup or other entrepreneurial environment.

Company Description

Job Description

Scope of Responsibilities

• Content Creation & Strategy: Write and edit high-quality content across formats, including blogs, social media copy, and media materials
• Narrative Deconstruction: Take complex, long-form content and "atomize" it into simpler formats and messages tailored for different audiences and channels.
• Agency Management: Act as the primary point of contact for PR agency partners, providing media briefs and sourcing and shaping stories to support their pitching efforts.
• Editorial Oversight: Manage a rigorous editorial calendar to ensure a steady, strategic flow of content.
• Executive Visibility Support: Draft compelling speaker proposals to secure keynote and panel opportunities for Govini executives at major industry events.
• Social Media Execution: Draft social content that adheres to channel best practices and drives audience engagement.
• Media Relations Support: Prepare briefing materials for executives and support the development of talking points for media engagements.

Qualifications

• U.S. Citizenship is required

• 5+ years of experience managing social media channels for high-growth, entrepreneurial B2B or B2G technology companies
• Proven track record of growing engagement and audience size through consistent, strategic content creation
• Ability to execute both tactical and strategic, as well as analytical and creative work
• Demonstrated ability to create high-volume content while maintaining quality and strategic alignment
• Experience translating complex technical or industry-specific concepts into engaging digital content
• Impeccable copywriting skills
• Experience with enterprise social media management and analytics tools, and basic visual design skills for independently creating social media graphics
• Exceptional time management skills to balance the planned content calendar with real-time opportunities
• Ability to work collaboratively across teams while also serving as the owner of the social media function

• Interest and/or understanding of the US National Security & Defense domain
• Experience with basic video creation and editing for social media platforms
• Familiarity with the defense industry media landscape
• Experience with marketing automation platforms and CRM integration for lead generation and metrics tracking

Company Description

Job Description

Scope of Responsibilities

• Develop and implement responsive websites using modern web technologies, including HTML, CSS, JavaScript, and CMS platforms
• Ensure seamless user experience by optimizing website performance and functionality across different browsers and devices
• Conduct thorough testing to identify and resolve any issues or inconsistencies in design and functionality
• Maintain website project documentation, including design assets, style guides, and technical specifications
• Stay current with industry trends and best practices in web design, development, and graphic design
• Collaborate with team members and stakeholders to understand objectives, provide design recommendations, and ensure project success
• Create and maintain design systems and component libraries for consistent web experiences
• Implement security best practices and ensure websites meet modern security standards

Qualifications

• U.S. Citizenship is required

• Minimum of three years of professional experience in web development with a strong focus on front-end development and modern technology
• Bachelor's degree in Web Design, Graphic Design, Computer Science, or related field
• Proficiency in HTML, CSS, JavaScript, and experience with CMS platforms
• Knowledge of JavaScript frameworks and libraries (React, Angular, jQuery)
• Solid understanding of responsive design principles and cross-browser compatibility
• Experience with user interface (UI) and user experience (UX) design concepts
• Familiarity with SEO principles and web accessibility standards (WCAG)
• Excellent problem-solving skills and meticulous attention to detail
• Strong communication and collaboration abilities with proven ability to manage multiple projects and meet deadlines

• Experience in or exposure to the nuances of a startup or other entrepreneurial environment
• Experience with Webflow for rapid website development and deployment
• Experience with database integration and dynamic content management
• Familiarity with wireframing and prototyping tools (Sketch, Figma, Adobe XD)
• Understanding of web analytics implementation and performance optimization
• Experience with version control systems (Git) and collaborative development workflows