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Performance Marketing Specialist, Mobile
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Blockchain is connecting the world to the future of finance. As the most trusted and fastest-growing global crypto company, it helps millions of people worldwide safely access cryptocurrency. Since its inception in 2011, Blockchain has earned the trust of over 90 million wallet holders and more than 40 million verified users, facilitating over $1 trillion in crypto transactions.
We are looking for a Performance Marketing Specialist (Mobile). You will be the core driver of our mobile user acquisition (UA) strategy, focusing on data-driven execution and aggressive ROAS optimization. This is a hands-on role requiring technical analytics skills and deep operational knowledge of major advertising platforms.
WHAT YOU WILL DO
- Hands-on creation, optimization, and scaling of performance marketing campaigns across Google, Meta (Facebook/Instagram), Apple Search Ads (ASA), TikTok Ads and other channels.
- Relentlessly focus on maximizing Return on Ad Spend (ROAS) and achieving efficient mobile user acquisition targets.
- Serve as the expert user for our Mobile Measurement Partner, AppsFlyer, ensuring data integrity and accurate attribution.
- Manage the creative process by briefing design/creative teams and generating/validating effective ad copy and video scripts.
- Utilize expertise in AI tools for copy creation, campaign optimization, and strategic performance analysis.
- Deep understanding of mobile ad fraud (click injection, SDK spoofing) and prevention tools.
- Ability to self-serve data via SQL/Looker/Tableau to reduce dependency on data teams.
WHAT YOU WILL NEED
- 5+ years in Performance/Growth Marketing, specifically focused on Mobile App Growth (UA).
- Expert working knowledge of AppsFlyer.
- Proven success in ROAS-focused campaign optimization.
- Experience managing monthly budgets exceeding USD 300k.
- Extensive, hands-on experience managing Google, Meta, ASA, and TikTok campaigns.
- Fluency in professional and technical English.
NICE TO HAVE
- Experience in Fintech or Gaming industries.
- Familiarity with marketing products in the Cryptocurrency space.
COMPENSATION & PERKS
- Competitive full-time salary based on experience and meaningful equity in an industry-leading company
- The opportunity to be a key player and build your career at a rapidly expanding, global technology company in an exciting, emerging industry.
- Performance-based bonuses
- Apple equipment provided by the company
- Work from Anywhere Policy: You can work remotely from anywhere in the world for up to 20 days per year.
Blockchain is committed to diversity and inclusion in the workplace and is proud to be an equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, religion, color, national origin, gender, gender expression, sex, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, and apprenticeship. Blockchain makes hiring decisions based solely on qualifications, merit, and business needs at the time.
You may contact our Data Protection Officer by email at dpo@blockchain.com. Your personal data will be processed for the purposes of managing Controller’s recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto, and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under Art. 6(1)(f) of Regulation (EU) 2016/679 (General Data Protection Regulation) as necessary for the purposes of the legitimate interests pursued by the Controller, which are the solicitation, evaluation, and selection of applicants for employment.
Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by Controller to help manage its recruitment and hiring process on Controller’s behalf. Accordingly, if you are located outside of the United States, your personal data will be transferred to the United States once you submit it through this site. Because the European Union Commission has determined that United States data privacy laws do not ensure an adequate level of protection for personal data collected from EU data subjects, the transfer will be subject to appropriate additional safeguards under the standard contractual clauses.
Your personal data will be retained by Controller as long as Controller determines it is necessary to evaluate your application for employment. Under the GDPR, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that processing of your personal data be restricted. You also have the right to data portability. In addition, you may lodge a complaint with an EU supervisory authority.
Ready to apply?
Apply to Blockchain.com
Performance Marketing Specialist, Mobile
Share this job
Blockchain is connecting the world to the future of finance. As the most trusted and fastest-growing global crypto company, it helps millions of people worldwide safely access cryptocurrency. Since its inception in 2011, Blockchain has earned the trust of over 90 million wallet holders and more than 40 million verified users, facilitating over $1 trillion in crypto transactions.
We are looking for a Performance Marketing Specialist (Mobile). You will be the core driver of our mobile user acquisition (UA) strategy, focusing on data-driven execution and aggressive ROAS optimization. This is a hands-on role requiring technical analytics skills and deep operational knowledge of major advertising platforms.
WHAT YOU WILL DO
- Hands-on creation, optimization, and scaling of performance marketing campaigns across Google, Meta (Facebook/Instagram), Apple Search Ads (ASA), TikTok Ads and other channels.
- Relentlessly focus on maximizing Return on Ad Spend (ROAS) and achieving efficient mobile user acquisition targets.
- Serve as the expert user for our Mobile Measurement Partner, AppsFlyer, ensuring data integrity and accurate attribution.
- Manage the creative process by briefing design/creative teams and generating/validating effective ad copy and video scripts.
- Utilize expertise in AI tools for copy creation, campaign optimization, and strategic performance analysis.
- Deep understanding of mobile ad fraud (click injection, SDK spoofing) and prevention tools.
- Ability to self-serve data via SQL/Looker/Tableau to reduce dependency on data teams.
WHAT YOU WILL NEED
- 5+ years in Performance/Growth Marketing, specifically focused on Mobile App Growth (UA).
- Expert working knowledge of AppsFlyer.
- Proven success in ROAS-focused campaign optimization.
- Experience managing monthly budgets exceeding USD 300k.
- Extensive, hands-on experience managing Google, Meta, ASA, and TikTok campaigns.
- Fluency in professional and technical English.
NICE TO HAVE
- Experience in Fintech or Gaming industries.
- Familiarity with marketing products in the Cryptocurrency space.
COMPENSATION & PERKS
- Competitive full-time salary based on experience and meaningful equity in an industry-leading company
- This is a role based in our Palermo office, with a mandatory in-office presence four days per week.
- The opportunity to be a key player and build your career at a rapidly expanding, global technology company in an exciting, emerging industry.
- Performance-based bonuses
- Apple equipment provided by the company
- Work from Anywhere Policy: You can work remotely from anywhere in the world for up to 20 days per year.
Blockchain is committed to diversity and inclusion in the workplace and is proud to be an equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, religion, color, national origin, gender, gender expression, sex, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, and apprenticeship. Blockchain makes hiring decisions based solely on qualifications, merit, and business needs at the time.
You may contact our Data Protection Officer by email at dpo@blockchain.com. Your personal data will be processed for the purposes of managing Controller’s recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto, and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under Art. 6(1)(f) of Regulation (EU) 2016/679 (General Data Protection Regulation) as necessary for the purposes of the legitimate interests pursued by the Controller, which are the solicitation, evaluation, and selection of applicants for employment.
Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by Controller to help manage its recruitment and hiring process on Controller’s behalf. Accordingly, if you are located outside of the United States, your personal data will be transferred to the United States once you submit it through this site. Because the European Union Commission has determined that United States data privacy laws do not ensure an adequate level of protection for personal data collected from EU data subjects, the transfer will be subject to appropriate additional safeguards under the standard contractual clauses.
Your personal data will be retained by Controller as long as Controller determines it is necessary to evaluate your application for employment. Under the GDPR, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that processing of your personal data be restricted. You also have the right to data portability. In addition, you may lodge a complaint with an EU supervisory authority.
Ready to apply?
Apply to Blockchain.com
Marketing Analyst
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Blockchain is connecting the world to the future of finance. As the most trusted and fastest-growing global crypto company, it helps millions of people worldwide safely access cryptocurrency. Since its inception in 2011, Blockchain has earned the trust of over 90 million wallet holders and more than 40 million verified users, facilitating over $1 trillion in crypto transactions.
We're looking to engage a Marketing Analyst (Ghana) to build and execute localized marketing strategies that drive growth across the region. You'll work cross-functionally, analyze market trends, and leverage multiple channels to grow brand visibility and customer engagement.
WHAT YOU WILL DO
- Localized Marketing & CRM: Own the strategy and content for localized marketing and CRM campaigns, partnering with the global CRM team on execution and delivery.
- Brand Alignment: Work closely with the global marketing team to ensure regional efforts align with overall brand messaging.
- Social Media & Community: Manage local social channels (X, TikTok) and community platforms (Telegram) creating culturally relevant content.
- User Acquisition: Drive growth through partnerships, integrated campaigns, and community initiatives.
- Content Marketing: Lead local content efforts in collaboration with the global team.
- Integrate Campaign Management: Track campaign performance, analyze data, and optimize for ROI.
- Influencers & Partnerships: Engage key influencers, crypto communities, and strategic partners to amplify brand presence.
- Events & Activations: Plan and execute local events, AMAs, and promotional campaigns.
- Regulatory Compliance: Work with the Operations and Compliance Lead to ensure all marketing materials meet Nigerian regulatory requirements.
WHAT YOU WILL NEED
- Bachelor's degree
- 3+ years in digital marketing, strategic communications, PR, or brand management - preferably in crypto, fintech, or tech
- Proven multi-channel campaign management experience (agency or client-side)
- Strong written and verbal communication skills with a talent for compelling storytelling
- Experience across traditional and digital media, including social platforms
- Excellent organizational skills; comfortable in fast-paced environments
COMPENSATION & PERKS
- Competitive compensation with a performance-based bonus
- Opportunity to build and shape institutional client relationships in a high-growth business
- Unlimited vacation policy
- Apple equipment provided
- Hybrid working model
- Work-from-anywhere flexibility aligned with role responsibilities
Blockchain is committed to diversity and inclusion in the workplace and is proud to be an equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, religion, color, national origin, gender, gender expression, sex, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, and apprenticeship. Blockchain makes hiring decisions based solely on qualifications, merit, and business needs at the time.
You may contact our Data Protection Officer by email at dpo@blockchain.com. Your personal data will be processed for the purposes of managing Controller’s recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto, and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under Art. 6(1)(f) of Regulation (EU) 2016/679 (General Data Protection Regulation) as necessary for the purposes of the legitimate interests pursued by the Controller, which are the solicitation, evaluation, and selection of applicants for employment.
Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by Controller to help manage its recruitment and hiring process on Controller’s behalf. Accordingly, if you are located outside of the United States, your personal data will be transferred to the United States once you submit it through this site. Because the European Union Commission has determined that United States data privacy laws do not ensure an adequate level of protection for personal data collected from EU data subjects, the transfer will be subject to appropriate additional safeguards under the standard contractual clauses.
Your personal data will be retained by Controller as long as Controller determines it is necessary to evaluate your application for employment. Under the GDPR, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that processing of your personal data be restricted. You also have the right to data portability. In addition, you may lodge a complaint with an EU supervisory authority.
Ready to apply?
Apply to Blockchain.com
Brand Design Lead
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Blockchain is connecting the world to the future of finance. As the most trusted and fastest-growing global crypto company, it helps millions of people worldwide safely access cryptocurrency. Since its inception in 2011, Blockchain has earned the trust of over 90 million wallet holders and more than 40 million verified users, facilitating over $1 trillion in crypto transactions.
Blockchain.com is connecting the world to the future of finance. As the most trusted and fastest-growing global crypto company, it helps millions of people worldwide safely access cryptocurrency. Since its inception in 2011, Blockchain.com has earned the trust of over 90 million wallet holders and more than 40 million verified users, facilitating over $1 trillion in crypto transactions.
We’re seeking a visionary Brand Design Lead to shape the visual identity and creative direction of one of the world’s leading cryptocurrency platforms. This role is pivotal in defining how our brand is perceived across every touchpoint—digital, physical, and beyond. You’ll balance strategic leadership with hands-on creativity to ensure our brand remains cohesive, innovative, and aligned with our mission to redefine finance.
WHAT YOU WILL DO
- Lead Brand Strategy: Define and evolve the brand’s visual identity, ensuring consistency across all channels (web, app, social media, events, and more).
- Build Scalable Systems: Develop and maintain comprehensive brand design systems, including style guides, iconography, and motion design, to scale our brand across platforms.
- Drive Creative Innovation: Stay ahead of design trends and push boundaries to create a brand that feels modern, trustworthy, and forward-thinking.
- Mentor & Collaborate: Lead a team of designers, fostering a culture of creativity and excellence. Partner with product, marketing, and engineering teams to align design with business goals.
- Elevate Brand Moments: Own high-impact campaigns, events, and launches with standout creative work that resonates with our global audience.
- Balance Vision & Execution: Contribute directly to design projects while guiding strategic decisions that reflect our brand’s core values.
WHAT YOU WILL NEED
- 8+ years of brand design experience, with a focus on building and scaling visual identities for tech/crypto/fintech companies.
- Proven leadership experience managing, mentoring, and growing design teams
- Exceptional eye for detail with a deep understanding of design trends, movements, and best practices
- Strong systems thinking, with experience building and maintaining scalable design systems
- Hands-on expertise as an individual contributor who still loves to create
- A standout portfolio that demonstrates your range, craft, and creative thinking
- Proficiency in industry-standard tools including Figma, Adobe Creative Suite (Illustrator, Photoshop), Framer, and ideally Rive
- Specialization in a particular design discipline (e.g., 3D work, motion design, illustration) is a strong plus
- Someone who geeks out over the latest design tools, techniques, and creative possibilities
- Crypto or fintech experience is a bonus, but not essential—we value design talent above all
WHAT MAKES YOU STAND OUT
- You're equally comfortable leading strategy and diving into the craft
- You have a passion for pushing creative boundaries and aren't afraid to challenge conventions
- You're a natural mentor who elevates the work of everyone around you
- You thrive in fast-paced environments and can balance multiple priorities
- You bring energy, curiosity, and a genuine love for great design
If you're a creative leader ready to make your mark on the future of crypto, we'd love to see your portfolio and hear from you.
COMPENSATION & PERKS
- Full-time salary based on experience and meaningful equity in an industry-leading company
- This is a role based in our London office, with a mandatory in-office presence four days per week.
- Work from Anywhere Policy: You can work remotely from anywhere in the world for up to 20 days per year.
- ClassPass
- Budgets for learning & professional development
- Unlimited vacation policy; work hard and take time when you need it
- Apple equipment
- The opportunity to be a key player and build your career at a rapidly expanding, global technology company in an emerging field
- Flexible work culture
Blockchain is committed to diversity and inclusion in the workplace and is proud to be an equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, religion, color, national origin, gender, gender expression, sex, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, and apprenticeship. Blockchain makes hiring decisions based solely on qualifications, merit, and business needs at the time.
You may contact our Data Protection Officer by email at dpo@blockchain.com. Your personal data will be processed for the purposes of managing Controller’s recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto, and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under Art. 6(1)(f) of Regulation (EU) 2016/679 (General Data Protection Regulation) as necessary for the purposes of the legitimate interests pursued by the Controller, which are the solicitation, evaluation, and selection of applicants for employment.
Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by Controller to help manage its recruitment and hiring process on Controller’s behalf. Accordingly, if you are located outside of the United States, your personal data will be transferred to the United States once you submit it through this site. Because the European Union Commission has determined that United States data privacy laws do not ensure an adequate level of protection for personal data collected from EU data subjects, the transfer will be subject to appropriate additional safeguards under the standard contractual clauses.
Your personal data will be retained by Controller as long as Controller determines it is necessary to evaluate your application for employment. Under the GDPR, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that processing of your personal data be restricted. You also have the right to data portability. In addition, you may lodge a complaint with an EU supervisory authority.
Blockchain is committed to diversity and inclusion in the workplace and is proud to be an equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, religion, color, national origin, gender, gender expression, sex, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, and apprenticeship. Blockchain makes hiring decisions based solely on qualifications, merit, and business needs at the time.
You may contact our Data Protection Officer by email at dpo@blockchain.com. Your personal data will be processed for the purposes of managing Controller’s recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto, and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under Art. 6(1)(f) of Regulation (EU) 2016/679 (General Data Protection Regulation) as necessary for the purposes of the legitimate interests pursued by the Controller, which are the solicitation, evaluation, and selection of applicants for employment.
Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by Controller to help manage its recruitment and hiring process on Controller’s behalf. Accordingly, if you are located outside of the United States, your personal data will be transferred to the United States once you submit it through this site. Because the European Union Commission has determined that United States data privacy laws do not ensure an adequate level of protection for personal data collected from EU data subjects, the transfer will be subject to appropriate additional safeguards under the standard contractual clauses.
Your personal data will be retained by Controller as long as Controller determines it is necessary to evaluate your application for employment. Under the GDPR, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that processing of your personal data be restricted. You also have the right to data portability. In addition, you may lodge a complaint with an EU supervisory authority.
Blockchain is committed to diversity and inclusion in the workplace and is proud to be an equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, religion, color, national origin, gender, gender expression, sex, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, and apprenticeship. Blockchain makes hiring decisions based solely on qualifications, merit, and business needs at the time.
You may contact our Data Protection Officer by email at dpo@blockchain.com. Your personal data will be processed for the purposes of managing Controller’s recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto, and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under Art. 6(1)(f) of Regulation (EU) 2016/679 (General Data Protection Regulation) as necessary for the purposes of the legitimate interests pursued by the Controller, which are the solicitation, evaluation, and selection of applicants for employment.
Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by Controller to help manage its recruitment and hiring process on Controller’s behalf. Accordingly, if you are located outside of the United States, your personal data will be transferred to the United States once you submit it through this site. Because the European Union Commission has determined that United States data privacy laws do not ensure an adequate level of protection for personal data collected from EU data subjects, the transfer will be subject to appropriate additional safeguards under the standard contractual clauses.
Your personal data will be retained by Controller as long as Controller determines it is necessary to evaluate your application for employment. Under the GDPR, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that processing of your personal data be restricted. You also have the right to data portability. In addition, you may lodge a complaint with an EU supervisory authority.
Ready to apply?
Apply to Blockchain.com