Basic Job Details

Role: Product Marketing Manager

Team: RyderShare

Job Type: Full Time

Work Model: Remote

Location: United States

Job Description

We’re looking for a Product Marketing Manager who will own positioning, messaging, and narrative for RyderShare. This role will shape how we articulate product value to the market, support launches and revenue enablement to ensure our external messaging and documentation reflect a cohesive product story. This is a high-ownership role at the intersection of Product, Sales, and Customer Success. Writing, documentation, and visual assets are execution tools - but the core responsibility is strategic product translation and market-facing clarity.

This is a hybrid role that blends

(1) product positioning and go-to-market support

(2) knowledge base / help center documentation

(3) visual content creation for customer and internal enablement.

Responsibilities

RyderShare Product Marketing & Go-To-Market

• Own RyderShare positioning framework and messaging pillars across customer segments and use cases.

• Define competitive positioning and differentiation across priority customer segments.

• Partner with Product to influence roadmap narrative and ensure market-facing clarity before launches.

• Translate RyderShare features into customer-friendly narratives and feature-to-benefit mapping (use cases, outcomes, “why it matters”).

• Support launches and releases by producing the content package: customer announcements, internal launch notes, sales talk tracks, and FAQ updates.

Sales Enablement for RyderShare

• Create and maintain RyderShare enablement assets: pitch decks, one-pagers, battle cards, ROI/value tools, talk tracks, and training materials.

• Deliver training sessions and onboarding content for Sales and Customer Success Teams.

  Technical Writing & RyderShare Help Content (Knowledge Base)

• Ensure product documentation reflects consistent positioning, clarity, and customer value narrative.

• Write and maintain help center articles, FAQs, how-to guides, and product documentation that reduce support dependency and accelerate self-service.

• Turn complex workflows into clear, user-friendly instructions (with strong information architecture and search-ability).

• Collaborate with Product Managers, Engineering, Support, and CS to validate accuracy and keep documentation aligned with releases.

• Establish lightweight documentation standards: templates, voice/tone guidelines, article taxonomy, and “definition of done” for docs tied to releases.

Light Design & Visual Content Production

• Comfortable producing clean, professional assets without reliance on a dedicated design team.

• Design and format sales collateral, product one-pagers, pitch decks, and training materials with clean, on-brand visuals.

• Create simple visual assets used in knowledge base content (annotated screenshots, diagrams, icons, feature callouts).

• Produce reusable templates for decks/docs and help maintain a consistent visual identity.

• Support basic multimedia content needs (e.g., storyboard support, scripts, or copy for product overview videos).

Who You Are

Required Qualifications

• Product Translation & Messaging Mastery
  • Ability to translate technical features into clear, value-driven narratives.
  • Demonstrates a quick ramp ability to new domains & builds credible product narratives.
  • Creates sales-ready assets including FAQs, talk tracks, one-pagers, and release notes.
  • Demonstrated ownership of positioning & messaging strategy for a product feature set.
  • Strong visual/written communication with mastery of positioning & feature-to-benefit mapping.
• Cross-Functional Leadership & Project Ownership
  • Influence without authority across Product, Sales, and CS.
  • Strong project management across multiple concurrent initiatives.
  • Drives structured communication around releases while managing ambiguity and competing stakeholder priorities.
• Technical Writing & Documentation Ownership
  • Writes clear help center articles, FAQs, and workflow documentation.
  • Turns complex product functionality into structured, user-friendly content.
  • Has a well-formed point of view on how to strategically use AI to accelerate documentation asset creation without compromising clarity, accuracy, or positioning.
  • Establishes documentation standards tied to releases with a strong information architecture mindset.
• Design Fluency & Asset Creation
  • Understands visual hierarchy and layout principles.
  • Comfortable in Figma, Canva, Adobe, and PowerPoint.
  • Creates professional collateral & reusable templates to maintain brand consistency.

Preferred Qualifications

• 5+ years in Product Marketing, Technical Content, or hybrid PMM roles.
• Exp partnering directly with PMs & Engineering to shape messaging.
• B2B SaaS or technology-enabled platform experience.
• A pure IC operator with strong execution bias.
• Experience building sales enablement assets.
• Demonstrates writing and positioning craft.
  
  

Compensation Range: The annual base salary range for this position is $90,000 - $140,000*. Compensation will vary based on factors including location, skill level, proficiencies, transferable knowledge, and experience. In addition to base salary, this role is eligible for an annual performance bonus.

Basic Job Details

Role: Product Intelligence & Data Analytics Manager

Job Type: Full Time

Work Model: Remote

Location: United States

Job Description

We are seeking a Product Intelligence & Data Analytics Manager who will own product analytics, KPI frameworks, and executive-ready insight generation across RyderShare and related technology products.

This role sits at the intersection of Product, Engineering, Customer Success, and Sales Enablement - translating product usage data, Voice of Customer inputs, and competitive signals into structured narratives, measurable KPIs, and clear business decisions.

This is an insight ownership role. You will define what we measure, how we measure it, and how we translate insight into action.

Responsibilities

Product Analytics & KPI Framework Ownership

• Own RyderShare product analytics end-to-end, including adoption, activation, retention, feature utilization, and operational effectiveness.
• Define and maintain core product KPIs aligned to customer value and business outcomes.
• Ensure KPI consistency, accuracy, and executive trust across dashboards and reporting layers.
• Partner with Product Managers to evaluate feature performance and inform roadmap prioritization using outcome-focused insights.

Executive Insight & Data Storytelling

• Translate complex product usage, customer behavior, and market signals into clear narratives explaining what is happening, why it matters, and what to do next.
• Move stakeholders beyond descriptive reporting toward recommended actions.
• Design and maintain executive-ready dashboards and structured insight narratives.
• Proactively surface risks, trends, opportunities, and recommended decisions across product and customer performance.

Customer & Competitive Intelligence

• Tie product usage and adoption data to operational outcomes, customer health, renewals, and growth conversations.
• Synthesize quantitative analytics with Voice of Customer inputs and qualitative insights.
• Maintain visibility into competitive dynamics and identify differentiation opportunities or risk areas.
• Provide account-level and market-level analysis to support cross-functional decision-making.

Cross-Functional Influence & Execution

• Drive analysis projects from ambiguous problem definition through structured delivery.
• Influence Product, Engineering, Customer Success, and Sales without direct authority.
• Build and scale a structured Product Intelligence capability within Customer Success Enablement.

Who You Are

Required Qualifications

• Product Analytics Expertise & In-Depth Insights
  • 3-5+ years of hands-on experience in product analytics within SaaS or technology-enabled environments.
  • Strong ability to extract insights from product usage, engagement, activation, retention, and feature adoption data.
  • Experience defining and maintaining KPI frameworks aligned to customer and business outcomes.
• Data Storytelling Capability
  • Ability to translate complex product, data, and market signals into clear narratives and directional strategy.
  • Can present findings to both technical and non-technical audiences, including executive stakeholders.
  • Moves stakeholders beyond descriptive reporting toward recommended actions.
  • Demonstrated ability to ramp quickly on new domains and complex industries.
• Project Management & Stakeholder Management
  • Experience managing cross-functional stakeholders across Product, Engineering, Customer Success, and Sales.
  • Ability to drive analysis projects from ambiguous problem definition through execution and delivery.
  • Strong cross-functional influence without direct authority.
• Data Fluency & BI Execution
  • Strong SQL proficiency with the ability to independently structure, clean, validate, and analyze data from multiple sources (including Snowflake or similar cloud data warehouses).
  • Experience building and maintaining trusted dashboards in Power BI (or similar BI tools), ensuring KPI accuracy and consistency across reporting layers.
  • Experience working within structured data warehouse environments and handling data across multiple systems (VoC, CRM, product usage platforms).

Preferred Qualifications

• 5-8+ years in product analytics, business intelligence, or data analytics within SaaS or technology-enabled environments.
• Experience synthesizing quantitative product analytics with Voice of Customer (VoC), customer feedback, and qualitative market signals.
• Experience contributing to competitive positioning, differentiation analysis, or market intelligence initiatives.
• Background in B2B enterprise SaaS, logistics, freight, supply chain, or operationally complex platforms.
• Experience operating within organizations with established analytics maturity and standardized KPI frameworks.
• Exposure to cross-functional enablement work supporting Customer Success, Sales, and executive teams.

Compensation Range: The annual base salary range for this position is $90,000 - $140,000*. Compensation will vary based on factors including location, skill level, proficiencies, transferable knowledge, and experience. In addition to base salary, this role is eligible for an annual performance bonus.