COMPANY OVERVIEW

ThreatLocker® is a leader in endpoint protection technologies, providing enterprise-level cybersecurity tools to improve the security of servers and endpoints. The ThreatLocker® platform with Application Allowlisting, Ringfencing™, Storage Control, Elevation Control, Endpoint Network Control, Configuration Management, and Operational Alert solutions are leading the cybersecurity market toward a more secure approach of blocking the exploits of application vulnerabilities. 

POSITION OVERVIEW

We’re looking for a skilled Content Development Strategist/Copywriter who can turn complex cybersecurity topics into clear, persuasive stories that resonate with both technical practitioners and business decision-makers. This role is heavily focused on long-form content—including case studies, blogs, white papers, and thought leadership—but also requires a strong marketing mindset and the ability to write compelling, action-driven copy.

You’ll be responsible for translating highly technical concepts into benefit-driven narratives, crafting strong headlines, and using storytelling to show how ThreatLocker helps organizations take control of cybersecurity through Zero Trust. This is both a creative and strategic role, with meaningful influence on how our brand communicates. 

• The role will be based in Orlando, FL and is an in-office position.

JOB SCOPE

• Write long-form content such as case studies, blogs, white papers, guides, and thought leadership pieces
• Translate complex, technical cybersecurity concepts into clear, engaging, benefit-focused copy
• Apply storytelling techniques to show real-world impact, not just features and functions
• Write persuasive marketing copy that supports campaigns, product launches, and brand initiatives
• Craft strong headlines, subheads, CTAs, and opening hooks that capture attention and drive engagement
• Collaborate closely with product, technical teams, and leadership to ensure accuracy and clarity
• Develop messaging that aligns with ThreatLocker brand voice, positioning, and business goals
• Edit and refine copy for tone, structure, clarity, and impact
• Ensure all content supports ThreatLocker mission and Zero Trust philosophy

REQUIRED QUALIFICATIONS

• 4+ years of professional copywriting or content experience, ideally in B2B technology, SaaS, or cybersecurity
• Proven ability to write long-form content that is clear, compelling, and persuasive
• Strong skill in translating highly technical material into approachable, benefit-driven messaging
• A sharp understanding of storytelling, audience psychology, and persuasive writing
• Demonstrated ability to write effective headlines and marketing copy, not just informational content
• A portfolio showing a mix of long-form writing, campaign copy, and strategic messaging
• Strategic thinking—you understand how content supports marketing goals and business outcomes
• Strong collaboration, editing, and communication skills
• Comfort working with technical subject matter experts and executive stakeholders

PREFERRED QUALIFICATIONS

• Experience writing for cybersecurity or IT audiences
• Familiarity with Zero Trust concepts
• Experience supporting integrated marketing campaigns

WORKING CONDITIONS

The duties described below are representative of those encountered while performing the essential functions of this position. If necessary, reasonable accommodation may be requested and will be evaluated for its relationship to the essential functions that must be performed.

• Job will generally be performed in an office environment but may require travel to visit company offices and/or property locations.
• While performing duties of this job, would occasionally require to stand, walk, sit, reach with hands and arms, climb or balance, stoop or kneel, talk and hear, and use fingers and hands to feel objects and tools.
• Must occasionally lift and/or move up to 25 pounds.
• Specific vision abilities required include close vision, distance vision, depth perceptions, and the ability to adjust focus.

A background check and drug/substance screening are required after a conditional offer. Employment will proceed only upon receiving clear results from both.

ThreatLocker also conducts randomized drug and substance testing approximately every 60 days, in line with the same screening standards.

Top 3 reasons our employees love working at Omicron:

1. We build cutting-edge technology that is literally changing how the world consumes online content.
2. We get to collaborate with really smart, interesting people every day.
3. Omicron rewards its team with really fun company events.

JOB SUMMARY: 

Our Email Marketing Manager is the front line for Omicron Media’s customer communication. You will drive the overall email strategy for eight brands with distinct customer demographics and plan offerings. Think of us as an in-house marketing agency with diverse skills being called upon daily. The ability to create effective onboarding, upsell, retention, win back, and customer satisfaction emails in a fast pace environment is essential for success.

RESPONSIBILITIES:

• Manage daily email operations: promotional calendar, system testing & troubleshooting, copywriting, email production, deployment optimize and A/B test emails and landing pages to maximize conversions.
• Develop and maintain KPI reporting to monitor and improve the performance of the email marketing channel.
• Work with other members of the team to ensure email strategy complements and amplifies all marketing initiatives.
• Create and implement strategies for list growth, increased engagement, and increased ROI.

EXPERIENCE:

3+ years in the following:

• Email (Sendgrid, Customer.io, Eloqua)
• Running A/B, multivariate tests (Optimizely, Google)
• Designing Lead Generation Funnels (Leadpages, Unbounce, Optinmonster)
• Copywriting
• Optimizing and Creating Landing Pages
• Working with global customers and colleagues

DESIRED TOOLSET:

• Sendgrid
• io
• Segment
• Amplitude
• Google Tag Manager
• Google Analytics
• SaaS experience

ADDITIONAL SKILLS:

• Strong understanding of email marketing concepts and KPIs
• Basic HTML and CSS
• Clear and concise copywriter with core understanding of conversion optimization
• Capacity to find and nurture demographic synergies into paid customers
• Knowledge of how different online marketing channels (affiliate, organic, paid, social, lead gen, etc.) fit together
• Highly organized with the ability to work on divergent brands and projects
• Advanced Excel skills to create clear reports using pivot tables, vlookups, hlookups, macros, etc.
• Must be a self-starter, willing to take initiative and drive results
• Knowledge of CAN-SPAM and email deliverability best practices

EDUCATION:

• Bachelor's Degree Required

OTHER:

• Hybrid work schedule
• Full-time position

This job description is not intended to be all-inclusive.

Omicron Media, Inc. is an Equal Opportunity Employer. EOE/AA M/F/D/V

If you are interested in this position with Omicron Media, Inc., please apply by visiting our website at https://omicronmedia.com/work-here/job-listings/.

If your experience and qualifications match our current needs, a member of our Recruitment team will contact you. We look forward to hearing from you!