Role Summary and Impact
Join the dynamic social team at WPP Media as a Senior Paid Social Specialist, where you will engage in social media advertising campaigns for some of Sweden's and the world's leading brands. Utilising market leading technology and working closely with various platforms, you will have the opportunity to explore innovative creative formats and advertising solutions. The role can be based in either our Gothenburg, Malmö or Stockholm office.

 Responsibilities: 

• Responsibility and management of larger accounts in social media 
• Mentoring junior specialists' operational work including time management to ensure client profitability 
• Developing best practices within the platforms 
• Collaborating with other disciplines to identify areas for improvement for clients 
• Campaign management and optimization on platforms like Facebook, Instagram, Pinterest, Snapchat, LinkedIn, and TikTok 
• Strategy and recommendations for social media advertising such as platform selection, budget, KPIs, target audience, format, frequency, testing, and input on creative material 
• Analysis, evaluation, and reporting based on defined goals and KPIs 
• Presenting strategy, results, best practices, and trends in our internal, client, and agency meetings 

Skills and Experience  

• 2-3 years of experience in full-funnel social media buying with a focus on performance, either at a media agency or with an advertiser 
• Excellent knowledge of Facebook Ads Manager 
• Good knowledge of LinkedIn, Snapchat, Pinterest, and TikTok Ads Manager 
• Experience working with dashboards and third-party platforms 
• Good knowledge of Microsoft Office, especially Excel 
• University degree or relevant education in digital marketing 
• Excellent English communication skills, both spoken and written 
• Analytical thinking, curious, and driven to improve your results 
• Attention to details, organized, and able to work independently 
• Thrives in team’s environment and ability to build trust in client relationships

Life at WPP Media & Benefits 
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.

In Sweden, our benefits include a SEK 3,000 wellness allowance, a 37,5-hour workweek, half-days and “klämdagar" off, 30 days of vacation, and two paid volunteer days per year. WPP Media Sweden is a member of Almega, and all employees are covered by a collective bargaining agreement (kollektivavtal), which ensures occupational pension, insurance, and other negotiated terms. We host regular team activities, knowledge-sharing sessions, and wellness initiatives throughout the year.

 WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.  
   
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.  
 

Application 
This is a full-time permanent position with entry as soon as possible. We apply a six-month probationary period. Please note that this role requires that you have the legal right to work in Sweden. In addition to reviewing your CV and conducting interviews, our recruitment process includes a testing phase. Selection and interviews are ongoing, so please submit your application with your CV and cover letter as soon as possible. 

 We believe that diverse perspectives make us stronger and encourage applications from people of all genders, backgrounds, and experiences.  

Contact 
If you have questions about the position, feel free to contact Malin Holmberg, Activation Director at malin.holmberg@wppmedia.com. Due to GDPR, we do not accept applications via email. 

 
 #LI-Promoted

At AKQA (part of WPP) we believe in the imaginative application of art and science to create beautiful ideas, products and services. With an entrepreneurial and collaborative approach, we design adaptive digital services and applications that capture the imagination, delivering impressive returns for our clients.

Within AKQA, we view the production of content as an integral part of our project journey, whilst on our mission to deliver value for our clients and create positive impact for their customers. As part of a multi-disciplinary approach to problem-solving, our team provides a wide range of capabilities including measurement strategies, user experience analytics, consumer research, and applied data science.

This role offers the chance to shine on world-class clients, impact experiences that touch millions, and grow significant partnerships with direct responsibility to our clients and teams alike.

ROLE REQUIREMENTS

• As a senior member of the Delivery Team in Sweden, reporting to the Group Delivery Director, you lead the Production team and oversee projects across the local studio, partnering with the EP, EU to foster best practice and regional collaboration.
• Mentor the local production team, organize and manage the day-to-day production work of the local studio.
• Be the point of knowledge and experience for pre-production, production, and post-production phases, for the internal team and client.
• Client-facing on day - to- day project work and for new business development 
• Create scalable production solutions with adequate quality partners ensuring optimised competitiveness.
• In collaboration with Account Lead, forming an internal project leadership team adapted per projects as streamlined as possible.
• Set and negotiate legal terms and project’s safe conditions for production
• Manage budgets from initial ballpark quotation to final approved budget and set up projects’ framing 
• Build bridges between content and technology and have a point of view about the content of tomorrow. 
• Contributing to AKQA’s values: Invention, Bravery, Generosity and Elevation, you will be excited about being part of our success.  You will thrive when faced with new challenges and will constantly strive to improve the way things are done for our clients.

 QUALITIES AND CHARACTERISTICS 

• 10+ years of experience working as an expert on interactive content production projects, including campaign, brand films, photography,etc.
• Experience successfully running content production programmes of work in excess of 5M.
• Rigorous in organization and management, conscientious and adept in solving issues at all levels of a project
• Excellent understanding of business OKRs, forecasting models and basic financial accounting principle
• Ability to inspire, support and understand the interplay between people, processes, and systems
• Sharp attention to detail and a drive for perfection
• Be an excellent team player and manager who supports and elevates the project and inspire, mentor and empower the team members.
• Lead collaboration particularly with Creative, Design, Content, Delivery and Account teams, where appropriate.

Explore our extensive range of benefits here