Our Engagement Product Development team is growing and we are now looking for a Senior Salesforce Marketing Cloud Developer to join! Engagement at Betsson Group ensures our customers come back for more. It’s all about loyalty. We provide a world class customer experience beyond the game play featuring Tournaments, Dynamic personalized campaigns and much more!

A taster of what you will be involved with: 

• Act as a consultant and technical expert on the Salesforce platform by providing support to stakeholders and users.
• Closely collaborate with experts from other areas to leverage on the Salesforce technologies through integrations with other solutions.
• Setting up new business units in SFMC that include but not limited to the configuration of the data points and FTP locations.
• Use AMP script to develop dynamic content in SFMC.
• Use SSJS to develop new custom applications in Journey Builder including leveraging the REST & SOAP APIS by creating installed packages.
• Build targeted audience segments based on email behavioral data and CRM attributes using Data Extensions and SQL Setup.
• Leveraging on the capabilities provided by Journey Builder, Automation Studio, Interaction Studio, Content Builder, Email Studio, and other solutions to deliver multi-touch communications.
• Campaigns and Triggered sends: being able to oversee complex campaign workflow rules and data segmentation.
• Oversee the ETL of multiple business units that include suggesting best practices on daily automations.
• Configuring the database environment by creating the data model using data extensions and Contact Builder inside the Data Designer.
• Define data validation, cleansing, deduplication rules and processes in SFMC.
• Define data connectors for data ingestion into Salesforce across Betsson’s technical ecosystem, partnering with CRM and Data teams, as needed.
• Assist in the technical and architectural framework for the SFDC applications.
• Ensuring scalability of all the solutions developed.
• Serve as the subject matter expert for SFMC for the internal stakeholders that include managers and end-users.
• As an expert on SFMC, it is expected to gather requirements, discuss, and implement them based on best practices.
• Able to communicate technical and business solutions by developing and presenting information to multiple audiences.

What we are looking for

• University degree in Computer Science, Information Systems, or a related field.
• Salesforce Certified Marketing Cloud Developer (or equivalent certification).
• At least 3 years of hands-on experience with Salesforce Marketing Cloud.
• Strong knowledge of Salesforce administration (minimum 1 year).
• Solid understanding of SQL, data modeling, and integration methods.
• Strong documentation and knowledge-sharing mindset.
• Ability to stay updated on industry trends, emerging technologies, and third-party solutions.
• Excellent communication skills with the ability to explain complex technical concepts to both technical and non-technical audiences.
• Experience with JavaScript
• Experience with Salesforce Service Cloud and Sales Cloud is a plus.

What we offer

Much like riding a rollercoaster, sometimes life at Betsson can be lightning fast with twists and turns but always FUN! Then again, what else would you expect from a business 75% millennial and 1700 strong, spread across 7 offices with 900 based out of our Malta HQ alone! We recognise it may not be for the faint-hearted, but if you’re a go-getter, initiator and adrenaline junkie, always striving to push the boundaries and challenge yourself, then you’ll fit right in.

Challenge accepted?

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Are you an experienced DevOps Engineer looking for your next career opportunity? The Gaming Area within Product Development is now hiring! The Gaming Area at Betsson Group focuses on Game Play and Game Discovery across all our brands and markets. We aim to offer the best gaming products in the industry and an exciting user experience when playing on our sites. We cover game lobbies, gaming initiatives, provider integrations and more.  

THE WOW

Our Gaming platform is the core of everything we do. It supports all our gaming sites and is central to the company strategy.

You will be part of preparing our journey to containerization, improved delivery via cloud deployment, increasing the scalability of our systems while also maintaining their high quality. To accommodate new requirements, we are constantly re-evaluating our systems design and working on exciting new features. You will be part of a passionate team, which is building an industry leading, scalable, multi-brand platform to support 25+ online brands! Our brands are used by hundreds of thousands of users and growing

To sum it up: you will be taking our Gaming platform, which is used by a worldwide audience, to a new level!  

A taster of what you will be involved with:

• Working with cutting edge technology enabling our Cloud Journey
• The DevOps Engineer for our Gaming Department will be responsible for supporting development teams (both Backend and Frontent focused), and will be instrumental in enhancing CI/CD pipelines, improving monitoring and observability, and supporting & mantaining other custom infra solutions.
• Take ownership of CI/CD pipelines, guiding developers to improve automation, reliability, and test coverage. Lead the migration from Octopus to GitHub Actions and foster a culture of developer-led deployment
• Design and evolve monitoring systems with Prometheus/Grafana (or future alternatives), integrating observability into CI/CD workflows. Ensure robust tracing, logging, and metrics correlation across services.
• Support and extend custom-built infrastructure components to handle increased traffic and complex routing. Collaborate with frontend and backend teams to ensure performance, scalability, and security.
• Work closely with all Gaming teams and DevOps engineers focused on infrastrucutre and operations. Provide tooling and guidance to developers across environments. 

What we're looking for:

• Experience with GitHub Actions and Octopus; strong focus on deployment automation, speed, reliability, and test coverage. Ability to guide developers and foster ownership of CI/CD workflows.
• Proficiency with Prometheus/Grafana; capable of building dashboards, improving alerting, and integrating monitoring into CI/CD. Understanding of observability practices including tracing, logging, and metrics correlation.
• Experience with custom-built NGINX setups; able to extend routing rules to support increased traffic and complex routing needs.
• Strong knowledge of AWS (EC2, ALB, VPC, EKS); experience managing infrastructure using Terraform and modules.
• Proven experience setting up and managing Kubernetes clusters, ideally with AWS EKS and Rancher RKE.
• Ability to write scripts in Python, Bash, PowerShell or similar for automation and tooling.
• Proficient in Git and versioned source control practices.
• Support build and deployment processes for both backend (.NET) and frontend (JavaScript/TypeScript, StencilJS) applications, ensuring smooth CI/CD integration and performance monitoring
• Strong cross-functional collaboration skills; able to work with Gaming teams and Infra/Ops DevOps engineers.
• Solid understanding of DevOps culture and ITIL best practices. Problem-solving mindset with ability to resolve complex technical issues efficiently.
• Excellent problem-solving skills, with the ability to analyze complex technical issues and provide effective solutions in a timely manner.
• Act as a technical enabler for development teams, providing tooling, guidance, and support across environments. Champion DevOps best practices and empower teams to take ownership of their delivery pipelines
  

Who We Are

Betsson Group is one of the largest companies within the Global iGaming space and can trace our heritage as far back as the 1960’s. We’re Swedish and publicly listed too with our Operational HQ located on the Mediterranean Island of Malta.

We strive to deliver the best customer experience in the industry. As a market leader within iGaming we offer online gaming products across 12+ jurisdictions and 20+ brands.

You will be part of a passionate team, which is building an industry leading, scalable, multi-brand platform used by hundreds of thousands of our customers!

What we offer

In addition to a competitive salary:

Monthly Allowance for Lunch
Private & Life Plan Insurance for you and your family
Team Building Budget
Annual Wellness Allowance
Corporate Travel Insurance
Events and initiatives both Local (Quarterly Meetings) and Global
Professional Development Programs & Internal Career Opportunities
Milestone Birthday

Much like riding a rollercoaster, sometimes life at Betsson can be lightning fast with twists and turns but always FUN! Then again, what else would you expect from a business 75% millennial and 1900 strong, spread across 7 offices! We recognise it may not be for the faint-hearted, but if you’re a go-getter, initiator and always striving to push the boundaries and challenge yourself, then you’ll fit right in.

We offer numerous challenges where your skills will be put to good use! We encourage innovation, independence and celebrate success where you will be part of multi-cultural and diverse company, with people from all over the world.

Challenge accepted?

Check out the Betsson Group Blog to find out what our employees are talking about

If you are interested to learn more, please apply with your CV in English.

By submitting your application, you understand that your personal data will be processed as set out in our Privacy Policy