About this Product Manager – AI Creator Platform role at Tencent
Tencent · Onsite · US-California-Los Angeles
Business Unit
What the Role Entails
Key Responsibilities
Product Strategy & Roadmap
- Own the product strategy and roadmap for WorkSolo's overseas markets, aligning HQ vision with local creator needs
- Define product North Star metrics and success criteria (activation, retention, creation depth, publish-through rate, monetization)
- Translate market insights, competitive intelligence, and creator behavior trends into prioritized product bets
AI-Native Feature Design
- Lead end-to-end product design for AI creation workflows — covering ideation, generation, editing, collaboration, and publishing
- Define and ship features around multimodal generation (text-to-image, text-to-video, voice, 3D), agentic workflows, asset management, and creator monetization
- Partner with AI/ML, design, and engineering teams to ship high-quality experiences at startup speed
User Research & Market Insight
- Build a continuous discovery system: creator interviews, usability studies, community listening, and quantitative analysis
- Synthesize insights from Discord, Reddit, X/Twitter, YouTube, and TikTok creator ecosystems into product requirements
- Develop deep personas for AI creators (independents, studios, professional creatives) and map their end-to-end workflows
Localization & Market Fit
- Drive product localization strategy across language, payment, content policy, and creator economics for key markets (North America, EU, JP/KR, SEA, LATAM)
- Define market-specific feature variants, onboarding flows, and pricing/packaging in collaboration with operations and growth
- Champion the international user's voice within HQ; influence the global product roadmap with regional priorities
Data & Experimentation
- Build a rigorous experimentation culture: hypothesis → A/B test → learning loops
- Define instrumentation requirements and partner with data teams on dashboards, funnels, and cohort analysis
- Use analytics tools (Amplitude, Mixpanel, Looker, etc.) to monitor product health and identify growth levers
AIGC Ecosystem & Partnerships
- Stay at the forefront of the global AI creator tools ecosystem (workflows, toolchains, emerging models, and creator behavior trends)
- Identify integration and partnership opportunities with model providers, distribution platforms, and creator ecosystems
- Represent WorkSolo at industry events, creator conferences, and AIGC community gatherings
Cross-Functional Leadership
- Lead cross-functional squads of engineers, designers, researchers, and data scientists across HQ (China) and LA
- Own clear written PRDs, specs, and trade-off rationales; drive alignment across time zones
- Collaborate closely with overseas operations, marketing, and BD to ensure go-to-market readiness
Who We Look For
Qualifications
- Over 5+ years of product management experience, ideally within creator tools, AIGC platforms, content/media, or developer-facing creative products
- Proven track record shipping consumer or prosumer products at scale in international markets
- Deep familiarity with the global AI creator tools landscape — including generation tools (Midjourney, Runway, Pika, Kling, Sora), creation workflow tools (Notion AI, Canva AI, Adobe Firefly, CapCut), and creator platform ecosystems (YouTube Studio, TikTok Creator Marketplace, Patreon, Substack)
- Hands-on experience designing AI-native features (prompting UX, multimodal generation, agentic workflows, model orchestration) is strongly preferred
- Strong data literacy; comfortable defining metrics, designing experiments, and using analytics tools (Amplitude, Mixpanel, Looker, SQL)
- Experience operating across Western social platforms (TikTok, YouTube, Instagram, Discord, Reddit, X) and understanding how AI creators discover, adopt, and evangelize creation tools
- Excellent written and verbal English communication; Mandarin Chinese is a strong plus for HQ collaboration
- Self-starter with startup mentality; comfortable operating with ambiguity, time-zone span, and the speed of an early-stage international expansion
- Bachelor's degree or above in Computer Science, Design, HCI, Media, or a related field; equivalent practical experience welcome
Nice to Have
- Prior experience launching products from 0 → 1 in overseas markets
- Personal creator background or active participation in AIGC creator communities
- Familiarity with creator monetization models (subscriptions, marketplaces, revenue share, tipping)
- Experience working across China–US dual-HQ structures
Location State(s)
US-California-Los AngelesThe expected base pay range for this position in the location(s) listed above is $102,200.00 to $191,400.00 per year. Actual pay may vary depending on job-related knowledge, skills, and experience. Employees hired for this position may be eligible for a sign on payment, relocation package, and restricted stock units, which will be evaluated on a case-by-case basis. Subject to the terms and conditions of the plans in effect, hired applicants are also eligible for medical, dental, vision, life and disability benefits, and participation in the Company’s 401(k) plan. The Employee is also eligible for up to 15 to 25 days of vacation per year (depending on the employee’s tenure), up to 13 days of holidays throughout the calendar year, and up to 10 days of paid sick leave per year. Your benefits may be adjusted to reflect your location, employment status, duration of employment with the company, and position level. Benefits may also be pro-rated for those who start working during the calendar year.Equal Employment Opportunity at Tencent
As an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.
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