Jobs Companies Abbott Local Marketing Manager

About this Local Marketing Manager role at Abbott

Abbott · Onsite · China - Guangzhou

     

JOB DESCRIPTION:

  • 确保在推广周期内,根据市场策略执行相关的推广计划。配合区域销售团队开展学术活,如城市会、院内会和KOL 活动等;
  • 和市场部密切配合,确保所有的推广资料,符合产品定位,传递最新的产品信息;
  • 对代表进行疾病,产品知识应用,竞争对手信息的培训和沟通,确保信息有效地传递给我们的客户;
  • 通过和销售团队的协访,从客户那里得到反馈,并帮助销售解决产品的相关问题以及有问题的重要客户; 
  • 维护KOL的关系,建立有效和专业的关系,以支持品牌的医学、市场市场推广,并支持进入医保目录的工作;
  • 区域市场预算申请和控制;
  • 向中心市场部反馈区域市场情况和竞争对手情况;
  • 当全国的策略在区域执行时如需要调整,向公司提供建议。向中心市场部推荐崭露头角的KOLs,便于将来的发展。

     

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

     

JOB FAMILY:

Sales Force

     

DIVISION:

EPD Established Pharma

        

LOCATION:

China > Guangzhou : Guangzhou Electric Tower

     

ADDITIONAL LOCATIONS:

     

WORK SHIFT:

Standard

     

TRAVEL:

Not specified

     

MEDICAL SURVEILLANCE:

Not Applicable

     

SIGNIFICANT WORK ACTIVITIES:

Not Applicable

     

     

     

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About Abbott

​ Abbott is about the power of health. For more than 135 years, Abbott has been helping people reach their potential — because better health allows people and communities to achieve more. With a diverse, global network serving customers in more than 160 countries, we create new solutions — across the spectrum of health, around the world, for all stages of life. Whether it’s next-generation diagnostics, life-changing devices, science-based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health. The people of Abbott come to work each day with relentless energy, ent

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