Jobs Companies AIA Business Analyst, Consultant

About this Business Analyst, Consultant role at AIA

AIA · Onsite · Kuala Lumpur, MY-AIA Malaysia

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.

It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.

And to get there, we need ambitious people who believe in playing an important part in shaping that future. People seeking unmatched career and personal growth opportunities, who are driven to work with, and learn from some of the most inspiring and supportive leaders in the business.

Sound like you? Then read on.

About the Role

We are seeking a Senior Business Analyst to drive enterprise-wide business and digital transformation initiatives through data-driven insights, process improvements, customer experience redesign, and cross-functional collaboration. This role is responsible for translating business needs into effective solutions, influencing stakeholders across the organization, and delivering measurable business outcomes.



The successful candidate will play a key role in driving transformation across Operations, including AI adoption, governance, organizational change, and value realization initiatives.



Experience in AI, Generative AI, automation, or analytics-related projects will be an added advantage.

Key Responsibilities

Business Analysis & Requirements Management

  • Lead end-to-end business analysis activities across strategic, operational, and transformation initiatives.
  • Gather, analyse, and document business requirements through stakeholder engagement, workshops, interviews, and data analysis.
  • Translate complex business challenges into clear, structured, and actionable requirements.
  • Develop business cases, process maps, user stories, functional specifications, and other project documentation.
  • Drive transformation initiatives from ideation through implementation and benefits realization.

Transformation Leadership & Strategic Initiatives

  • Own and drive enterprise-wide transformation outcomes across multiple Operations functions.
  • Lead end-to-end customer experience redesign initiatives aimed at improving efficiency, service quality, and business performance.
  • Identify and evaluate opportunities for AI, Generative AI, automation, and digital capabilities to support business transformation objectives.
  • Support the adoption and implementation of AI and digital transformation initiatives across Operations.
  • Establish and monitor transformation roadmaps, success metrics, value realization, and performance outcomes.
  • Support organizational change activities to drive stakeholder adoption and sustainable business outcomes.

Stakeholder Management & Collaboration

  • Partner closely with business stakeholders, technology teams, and external vendors to align objectives and deliver outcomes.
  • Act as the key liaison between business and technical teams, ensuring requirements are clearly understood and implemented.
  • Facilitate workshops, discussions, and decision-making sessions to build consensus across stakeholders.
  • Influence senior stakeholders and drive alignment across multiple business functions to achieve transformation objectives.
  • Build strong relationships with business leaders to identify opportunities and remove barriers to successful delivery.

Insights & Strategic Support

  • Analyse business processes, operational performance, and data trends to identify opportunities, risks, and areas for improvement.
  • Provide actionable recommendations that support strategic planning, digital transformation, and operational excellence initiatives.
  • Contribute to the evaluation and prioritisation of business improvement opportunities and investment decisions.
  • Develop data-driven insights and business cases that support executive decision-making.

Solution Delivery, Governance & Continuous Improvement

  • Support solution design, testing, implementation, and post-implementation reviews.
  • Monitor performance and effectiveness of implemented solutions and recommend enhancements where required.
  • Promote best practices in business analysis, process improvement, documentation, and reporting standards.
  • Champion the adoption of tools, methodologies, and innovative approaches that improve business outcomes.
  • Support transformation governance activities, including progress tracking, reporting, risk management, and benefits realization.

Role Requirements

  • Bachelor's Degree in Business Administration, Information Systems, Finance, or a related discipline.
  • Professional certifications such as CBAP, PMI-PBA, Agile BA, PMP, or related credentials will be an added advantage.
  • Minimum 10 years of experience in Business Analysis, Business Transformation, Project Delivery, Operations Excellence, or related disciplines, with proven experience leading complex cross-functional initiatives.
  • Strong experience partnering with senior business stakeholders to identify opportunities, define business requirements, and drive strategic outcomes.
  • Proven track record in business process transformation, operational improvement, digital initiatives, or enterprise-wide change programmes.
  • Strong analytical and problem-solving skills with the ability to translate business challenges into practical and scalable solutions.
  • Experience leading requirements management, business process analysis, solution design, and implementation activities across multiple projects.
  • Familiarity with Agile, Waterfall, Lean, or Hybrid delivery methodologies.
  • Proficiency in tools such as JIRA, Confluence, Power BI, Microsoft Excel, and other business analysis or reporting platforms.
  • Strong stakeholder management, communication, and presentation skills, with the ability to influence and engage stakeholders at all levels, including senior leadership.
  • Demonstrated ability to lead discussions, build consensus, and drive decision-making across business and technology teams.
  • Experience supporting or delivering AI, Generative AI, Machine Learning, Automation, Data Analytics, or Digital Transformation initiatives will be a strong advantage.
  • Experience managing multiple priorities in a fast-paced environment while ensuring high-quality delivery and business impact.
  • Proven ability to mentor team members and promote best practices in business analysis and continuous improvement.

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.

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About AIA

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone. It's about finding new ways to not only better people's lives, but to better the communities and environments we live in. As the largest listed company on the Hong Kong Stock Exchange, we’ve been proudly making a difference for people and communities across Asia for over a century. And we build on this every day with our ambition to engage one billion people to live Healthier, Longer, Better Lives by 2030. If you work at AIA, you play an important part in this movement. Which is why we give you every opportunity to learn, grow and shape your career - your way. Inspiring and supporting you t

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