Jobs Companies First American Equipment Finance AVP, Program Manager

About this AVP, Program Manager role at First American Equipment Finance

First American Equipment Finance · Onsite · Rochester, NY

High performers deserve a high-performance culture and a state-of-the-art headquarters. First American is proud to offer its colleagues outstanding compensation & benefits, including 401(k) match, a free on-site gym, paid parental leave, and subsidized childcare, among many others.



Join our national, commercial lending company as a Program Manager in our Vendor Finance team. We target integrated finance programs for medical device companies, manufacturers, software companies, and more, providing vendor salespeople with payment options to help sell their products. 

As a Program Manager, you will engage in prospecting and sales activities with companies that have integrated finance programs. Your outreach efforts will focus on developing relationships with vendor salespeople and their leadership to identify financing opportunities, develop pricing, and deliver proposals. You will use various communication methods, including phone, text, email, Teams/Zoom meetings, and occasional field travel. Supported by our marketing team, you will develop materials to support your messaging. Occasionally, you will present to teams virtually and/or in person to roll out new vendor programs, deliver training, and meet with customers. This is a fast-paced, exciting position. 

The Ideal Candidate: 

  • Motivated to learn about the industry and companies assigned to them.

  • Persuasive communicator with business development and deal making skills  

  • Eager to compete for and win business to help vendors achieve their goals while building their own business and growing funding volume. 

  • Possesses strong interpersonal and communication skills (verbal and written). 

  • High performer who believes in succeeding through hard work and pay for performance. 

  • Willing to travel as needed. 

  • Great teammate who loves winning in a collaborative team setting.

Requirements: 

  • Bachelor’s degree preferred, or an equivalent combination of education, training, and experience. 

  • 3+ years of sales experience preferred. 

  • Proficient in Microsoft Office products with some knowledge of CRM systems and/or Salesforce preferred. 

  • Strong problem-solving skills and a relationship and sales growth mindset. 

  • Excellent time management and presentation skills. 

  • Ambitious, with a strong work ethic and a track record of sales success. 

Compensation: $62,500 - $65,000 (based on sales experience), with the opportunity to earn sales commissions and results-based bonuses.


We are hiring a limited number of professionals with a can-do attitude, who enjoy camaraderie, believe in excellence, and have an action orientation. If you value being part of a highly empowered team and enjoy an environment that rewards innovation, hard work, and excellence—we would love to talk to you.

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How this Program Manager salary compares

This role pays $63,750/yrbelow the typical range for Program Manager roles.

$72,291 median $131,250 $183,750

Typical range $91,373–$159,000/yr, from 6 comparable Program Manager listings on JobsRadar (pay annualized to USD). See Program Manager salary insights →

About First American Equipment Finance

First American Equipment Finance, an RBC/City National Company, is a growing, national leader providing equipment leasing and equipment finance services to commercial borrowers in all fifty states. In 2023, the company earned top honors among midsize companies for the Best Companies to Work for in New York for the 6th consecutive year. With national headquarters in Rochester, NY, First American has approximately 300 employees and manages a $4B portfolio. As we strive to achieve our vision of becoming the best company to work for and the best company to work with, we understand that we must have a diverse and inclusive workforce. First American’s Diversity, Equity & Inclusion and Leadership T

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