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Ad Sales & Partnerships Manager

Roku

New York, New York 325 - Frndly S&M 14h ago

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Ad Sales & Partnerships Manager

Roku · New York, New York

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325 - Frndly S&M New York, New York Posted May 10, 2026

Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About the team

Frndly TV’s Ads Business Development team is responsible for direct sales outreach to agencies, brands and DSPs, with a focus on developing new accounts and driving incremental revenue through direct IO, PMP and PG business.

About the role

Frndly TV is looking for a self-starter, with a builder mindset, with experience selling digital video to top tier advertisers to join our Ad Sales Team which is part of Roku Media. The Ads Business Development Manager will contribute to the growth of Frndly TVs direct sales and programmatic business and broader ads business organization. This position plays a key role in developing new accounts while ensuring partner success, by delivering on the needs of clients, while maximizing revenue impact. Your contributions will be essential in developing and fostering strong relationships, managing partner expectations, and driving value for Frndly TV and its’ partners. This position requires excellent presentation skills for delivering customer pitches, a strong communicator and analytical skills and attention to detail in a fast-paced revenue-driven environment.

For New York Only - The estimated annual salary for this position is between $105,000 and $126,000 annually.

Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.
This role is eligible for commission, equity awards, health insurance, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

What you’ll be doing

Represent the ads business development team as the primary point of contact selling Frndly TV advertising inventory to a select groups of agencies and brands
Efficiently manage and quarterback all outreach and partner tasks including preparing partner plans, reporting, technical troubleshooting, upselling and communication for programmatic partners.
Develop strategies for working with key agencies and brands
Partner with Ad Product & Operations and Ad Yield to implement campaigns, meet targeting, pricing and reporting requirements
Support the ads business development team across key initiatives and partnerships
Clearly communicate the value proposition of Frndly TV’s offerings to partners including the engagement of viewers, demographics of its audience, etc.
Qualify leads to ensure they align with the companies’ goals and prioritization

We’re excited if you have

5 years in advertising sales at a streaming TV publisher, ad agency, DSP and/or SSP with experience developing new accounts. Relationships at brands and Holding Company agencies are a plus.
Programmatic experience is preferred. OTT platform experience is strongly preferred.
Strong interpersonal and relationships skills and ability to work effectively with a team. Experience preparing and presenting PowerPoint presentations
Extensive knowledge of the programmatic ecosystem, and OTT video are a plus.
Experience working with a CRM (e.g. Salesforce) and reporting products such as Tableau, among others. Experience in SSP instances is a big plus.
Working knowledge of both oRTB, VAST and ad-servers
Analytical, proactive mindset, solutions orientated
Self-starter, comfortable working in fast-paced, entrepreneurial environment

#LI-LS1

Our Hybrid Work Approach

Roku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday. Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy.

Benefits

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Employees are supported in taking time off, in accordance with local leave policies and other personal needs to support their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.

Accommodations

Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to EmployeeRelations@Roku.com.

The Roku Culture

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV. 

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002. 

To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.

By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Roku's Applicant Privacy Notice, and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe at any time by emailing WorkforcePrivacy@Roku.com.

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