Hello! We strongly suggest you give this entire Job Description a thorough review before you decide to apply. It’s not for everyone… in fact, our pool is quite small. Note that having GTM experience **with HCPs**, growing an adopted user base, strong SEO/organic growth strategy prowess, the ability to perform without staff, and an active AI-forward mentality are must haves.  

100% remote. Must be performed in the States. We cannot facilitate VISAs.

Cover letters are welcomed, appreciated, and reviewed (by a human). 

About PrescriberPoint

PrescriberPoint is building the AI-powered platform that transforms how healthcare professionals prescribe. Our marketplace connects HCPs with drug information, clinical resources, and prescribing tools. PrescriberAI — our AI prescribing workflow — is the next evolution, converging prior authorization, samples, and marketplace into a unified experience. We're a 15-person team shipping fast with an AI-native operating model where agents are a core part of how we work.

The Role

Reporting to our CTO and Head of Product, you're the go-to-market partner to PrescriberPoint's product leadership. You own how our products reach, convert, and retain healthcare professionals — the positioning, the channels, the launch strategy, and the adoption engine. You don't manage a marketing team. You build the GTM motion yourself, leveraging agents, an existing marketing team (creative director, email, ads, social), and whatever it takes to get products into the hands of HCPs.

You complete a product leadership triad: the Technical Product CoS owns what we build, the Director of Product Management owns how it works operationally, and you own how it reaches the market. You'll partner deeply with both of them and with the CTO on product strategy.

This is not a brand marketing role. This is not a "build a marketing department" role. This is a builder role for someone who can develop GTM strategy, execute it with their own hands, and prove that HCPs want what we're building — measured in adoption, not impressions.

What You'll Do

Product Positioning & Messaging

• Develop the messaging framework for PrescriberAI, PA, and Marketplace — what we say, to whom, through what clinical and professional lens
• Translate product capabilities into language that resonates with HCPs — not feature lists, but workflow transformation stories
• Own competitive positioning — how we're differentiated in the PA automation and AI prescribing landscape

Go-to-Market Strategy & Execution

• Build and execute GTM plans for product launches — PrescriberAI is the immediate priority
• Own the full launch playbook: positioning, channel strategy, adoption funnel, success metrics
• Run GTM for every major product release across surface areas, partnering with product leadership on timing and scope

Channel & Organic Growth Strategy

• Decide which channels reach HCPs and how — paid, organic, email, events, KOL networks, peer communities
• Own SEO and organic growth strategy — keyword targeting, content architecture, competitive positioning. You set the strategy; the content engine executes.
• Evaluate channel performance ruthlessly — double down on what works, kill what doesn't
• Brief the existing marketing team on strategy and measure their execution against it, or build via agents when faster

Activation & Advocacy

• Own activation — getting HCPs to first value moment. Partner with Product on engagement; retention and NPS are Product-owned, you support via messaging.
• Build the early adopter program for PrescriberAI — identify, recruit, and cultivate HCP champions
• Turn satisfied users into advocates — case studies, referrals, peer influence

Competitive Intelligence & Sales Enablement

• Maintain a live competitive landscape — who's doing what in PA automation, AI prescribing, HCP workflow tools
• Build battle cards, pitch materials, and collateral that sales uses in the field
• Feed competitive insights into product leadership to sharpen roadmap decisions

Who You Are

• 8+ years in product marketing, at least 3 marketing to healthcare professionals
• You've built a GTM motion for a product targeting HCPs — not just executed someone else's playbook
• Track record of growing user bases for product-led companies, measured in adoption, not just awareness
• Strong SEO and organic growth strategy experience — you can set content strategy for a publisher model
• You operate without a team under you — you build via agents, tools, and direct execution. You don't need to hire 5 people before you can ship
• AI-forward — you already use AI tools daily in your work and you're excited about agentic operations as a force multiplier
• Strong enough to be a peer to senior product leaders — you earn trust through output, not title
• You've worked in startup environments where you built the function, not inherited it

Nice to haves:

• Experience marketing AI/ML products to a skeptical professional audience
• Familiarity with prior authorization, prescribing workflows, or pharma commercial operations
• Product-led growth experience in addition to traditional marketing channels

What You Won't Do

• Manage the marketing team — there's a creative director for that. You set strategic direction and measure results.
• Own brand or creative — that's a separate lane. You own product-market messaging.
• Wait for a team to be built before you produce results — agents and your own hands are your team on day one
• Build decks instead of campaigns — strategy without execution is worthless here

Why This Role

Most product marketing roles sit downstream of product — you get told what shipped and write the blog post. This isn't that. You're in the room shaping how the product goes to market, partnered with the CTO, a Technical Product CoS, and a Director of PM who together are building the AI platform that changes how HCPs prescribe. You have the autonomy to set the GTM strategy, the tools (agents) to execute at startup speed, and a product that genuinely helps healthcare professionals. If you've been looking for a seat where product marketing actually matters to the outcome — where your work directly drives whether HCPs adopt — this is it.

Compensation: $190-220K base + 15% bonus + equity

Hello! We strongly suggest giving this job description a thorough read before you apply and put cycles into a cover letter. It’s not for everyone and we don’t like setting undue expectations. Note that HubSpot and Ad Platforms (including programmatic DSPs) prowess, comfort serving as the liaison with Product and Customer Success, and detail-orientation are must haves for this role. 

100% Remote. Must reside in the US. We cannot facilitate VISAs.

We request a cover letter that should include:

1. How you've used AI tools to streamline or automate a marketing workflow
2. Your experience with HubSpot — what have you built, optimized, or fixed?
3. Why does an operational "connective tissue" role appeal to you?
4. Any other topical topics

About PrescriberPoint

PrescriberPoint builds digital tools that help healthcare providers navigate the prescribing process — from coverage verification to prior authorization to patient support programs. Our digital agency partners with pharmaceutical brands to connect HCPs with these resources through targeted, compliant marketing campaigns.

This role is central to how the agency operates. If you're energized by building systems, leveraging AI, and making teams run better, this is the role.

Role Overview

The Marketing Operations Lead drives operational efficiency across PrescriberPoint's digital agency through AI-powered automation, data stewardship, and cross-functional coordination. This role owns the systems and processes that make the agency run — from marketing AI tools and HubSpot data integrity to creative intake workflows and performance reporting.

You'll serve as the connective tissue between the agency and key partners: translating Product Marketing strategy into executable briefs, providing Value Engineering with the campaign data they need, and ensuring the team has clean data and documented workflows to operate effectively. When capacity gets tight, you step in to execute — but your primary value is making everyone else more effective.

This role reports to the Director of Agency & Creative Services.

What You'll Own

Marketing AI & Automation 

• Own the agency's automations, AI tools and agents — evaluate, implement, optimize
• Leverage AI to document workflows, build playbooks, and maintain SOPs
• Identify and implement automations that reduce manual work across the team
• Train team members on AI tool usage and best practices
• Stay current on emerging AI capabilities and recommend adoption where valuable

HubSpot Data Stewardship 

• Serve as HubSpot data steward for the agency (internal training provided)
• Maintain data integrity: list hygiene, contact management, property standardization
• Build and optimize workflows, segmentation, and automation
• Troubleshoot HubSpot issues and serve as internal expert
• Coordinate with broader marketing/sales on CRM data alignment

Cross-Functional Liaison

• Serve as primary agency liaison to Value Engineering for campaign performance data and ROI measurement alignment
• Serve as primary agency liaison to Product Marketing Lead—translate GTM strategy into actionable agency work
• Ensure smooth handoffs between functions; flag misalignments before they become problems
• Coordinate on vendor data and reporting needs

Creative Intake & Workflow 

• Streamline the creative intake process for cross-functional requests 
• Translate creative requests into actionable briefs for the design team
• Manage creative project flow and ensure requests are prioritized appropriately
• Flag capacity constraints and help balance workload across the team

Surge Execution

• Step in to execute campaign work when needed
• Requires proficiency in Google Ads, Meta, LinkedIn, various DSPs (StackAdapt, PulsePoint, Lasso), and HubSpot
• QA campaigns, compile performance reports, traffic assets as needed
• Provide backup support to keep work moving during peak periods

Periodic Responsibilities

The following are important but not daily or weekly functions:

• Client Onboarding: Manage onboarding workflow when new clients come on 
• MLR Submission: Track and coordinate MLR submissions with Customer Success 
• Vendor Management: Evaluate vendors, manage relationships, maintain data

What We're Looking For

Required:

• 10+ years of experience in marketing with significant time in operations or agency operations
• HubSpot expertise — deep knowledge of workflows, automation, list management, and data hygiene
• Demonstrated experience using AI tools to automate and streamline marketing work
• Proficiency with Google Ads, Meta, LinkedIn, and programmatic DSPs (StackAdapt, PulsePoint, Lasso, or similar)
• Strong systems thinking — you see how pieces connect and optimize for the whole
• Excellent documentation skills — can create clear, usable playbooks and SOPs
• Comfortable serving as liaison between functions with different priorities
• Detail-oriented with strong data quality instincts
• Bias toward action — you fix problems, not just identify them

Preferred:

• Experience in healthcare or pharmaceutical marketing
• Background in agency or multi-client environments
• Familiarity with compliance/MLR submission processes
• Experience with creative operations or project intake workflows
• Exposure to Value Engineering, ROI measurement, or performance analytics

Working Style:

• Systems-oriented — you think about how to make things work better, not just how to get through today's tasks
• Proactive — you identify inefficiencies and fix them without being asked
• Collaborative — you build trust by making other people's jobs easier
• Adaptable — comfortable shifting between strategic process work and tactical execution
• Reliable — when you own something, it gets done

What Success Looks Like

First 30 Days:

• Complete data steward training; understand current data state and pain points
• Map current AI tools in use; identify gaps and quick-win automation opportunities
• Establish relationships with Value Engineering and Product Marketing Lead
• Shadow current workflows across engagement marketing, media, and creative

First 90 Days:

• At least two AI-powered automations implemented and documented
• Creative intake process streamlined; briefs are clearer and requests flow smoothly
• Serving as effective liaison — VE has the data they need, PMD requests translate into agency action
• Demonstrated ability to step into execution when needed

First 6 Months:

• Comprehensive playbooks exist for major agency workflows
• AI tools are embedded in team operations and delivering measurable efficiency gains
• Cross-functional relationships are strong — you're the person who makes collaboration easy
• Recognized as the operational backbone of the agency

Role Details

• Reports to: Director, Agency & Creative Services (Tina)
• Direct Reports: None
• Level: L4 (Lead)
• Team: Marketing (Digital Agency)
• Key Collaborators: Value Engineering, Product Marketing Lead, Marketing Team, Analytics/Data, Customer Success
• Tools: HubSpot (expert level), Google Ads, StackAdapt, PulsePoint, Lasso, Jira, Google Workspace, AI tools (Claude, etc.)

How This Role Fits

This role owns operational effectiveness — the systems, data, and processes that make the agency work. You're the person who:

• Keeps HubSpot clean so campaigns target the right people
• Builds AI automations so the team can do more with less
• Translates Product Marketing strategy into work the agency can execute
• Gives Value Engineering the data they need to prove ROI
• Writes the playbooks so work is consistent and scalable
• Steps in to execute when capacity is tight

You're not a channel specialist or a people manager. You're the person who makes everyone else more effective — and when needed, you roll up your sleeves and do the work yourself.

Compensation

Base salary ranges from $120,000 to $140,000 based on location and experience. There is a performance bonus.

Hello! We strongly suggest reviewing the entire job description before deciding to apply. It’s not a job for everyone and if you think you’ll be stretched, you will be, and probably not in mutually beneficial ways. Note that *robust* pharma/life science experience, advanced modeling and analytics, cohesive cross-functional collaboration, and exceptional business storytelling are must haves. SaaS and/or management consulting backgrounds are strong pluses. 

We are 100% remote. Candidates must reside in the States. Sadly, we can’t facilitate VISAs.  

Cover letters are welcome, encouraged, and reviewed by a human.

Reports to VP, Customer Success | Individual Contributor

About the Role

PrescriberPoint helps pharmaceutical brands reach and engage healthcare professionals through data-driven digital programs. As our first Value Engineer, you will serve as the analytical backbone of our Customer Success organization — quantifying the business impact of our platform for pharma clients from the final stages of a sale through onboarding, ongoing delivery, expansion, and renewal.

This is a business strategy and analytics role, not a software engineering role. We’re looking for someone with the instincts of a management consultant and the analytical chops of a business strategist — someone who can build a compelling ROI model in Excel, translate a pharma brand’s commercial objectives into measurable levers, and hold delivery teams accountable to hitting the targets they’ve set. You’ll partner daily with Account Managers, Sales, Data & Analytics, Marketing, and Product to ensure that every client program is grounded in quantifiable value and that we can demonstrate that value clearly at every stage of the relationship.

Why this matters: In a subscription business, the ability to prove — with data — that your platform delivers more value than it costs is the single most important driver of retention and growth. You will own that proof at PrescriberPoint.

What You’ll Do

Pre-Sale Deal Support

• Partner with Sales on the highest-priority, latest-stage pipeline opportunities to build customized business cases that help convert prospects into clients
• Conduct rapid “boot camp” analytics engagements for prospective pharma brands: target list analysis, addressable HCP universe sizing, market opportunity assessment, and estimated ROI / NPI lift modeling
• Develop and present executive-ready business value assessments that tailor PrescriberPoint’s program to each brand’s specific therapeutic area, competitive landscape, and commercial goals
• Create reusable ROI frameworks and models that can be adapted across deals while maintaining the rigor needed for each individual engagement

Onboarding & Program Design

• Translate pre-sale commitments and assumptions into concrete KPIs, success metrics, and performance baselines for each newly launched brand program
• Work with Account Managers to articulate each pharma brand’s commercial strategy into specific, actionable levers and dials that internal delivery teams (Marketing, Product, Operations) can execute against
• Partner with Data & Analytics to stand up tracking mechanisms, dashboards, and measurement frameworks (including DiD-based NPI lift and intent-tiering methodologies) for each account

Ongoing Value Tracking & Delivery Accountability

• Maintain “projected vs. actual” performance scorecards for all managed-service accounts, proactively flagging when delivery is off-pace and recommending course corrections
• Prepare the analytical foundation and value narrative for Quarterly Business Reviews, arming Account Managers with the data and story they need to present to clients
• Partner with Marketing to translate brand strategy into targeted, measurable campaign approaches — ensuring tactical execution stays aligned with the strategic impact model
• Serve as the internal analytical advocate for the client’s objectives, holding delivery functions accountable to the commitments made during the sale

Expansion & Renewal

• Build incremental business cases for upsell and cross-sell opportunities — new brands, additional modules, expanded program scope — using actual performance data from existing engagements
• Compile end-of-term value realization reports comparing projected impact to actual delivery, forming the backbone of renewal narratives
• Feed client-level insights and patterns back into Product, Sales, and leadership to inform strategic direction and program evolution

Playbooks & Scale

• Build templated frameworks, playbooks, and self-serve tools that Account Managers can use for accounts that don’t require dedicated VE engagement
• Develop cross-account benchmarking data sets that strengthen PrescriberPoint’s institutional knowledge and improve the precision of future business cases

What We’re Looking For

Required

• 5+ years of experience in a business strategy, analytics, consulting, or value engineering capacity within a B2B software, SaaS, or services environment
• Strong pharma / life sciences industry experience — you’re fluent in the language of NPI, NBRx/TRx, IDN, formulary dynamics, HCP targeting, and pharma brand commercial strategy. We would consider a candidate without pharma experience who has unusually strong analytical and business consulting skills, but the ramp will be steep.
• Advanced Excel / Google Sheets proficiency — you build financial models, ROI frameworks, and scenario analyses naturally and are comfortable with data at a business-user level
• Exceptional business storytelling — you can translate complex data into clear, compelling narratives for both internal stakeholders and (when needed) client-facing audiences, typically through polished slide decks and executive summaries
• Cross-functional collaboration — you’ve worked successfully across Sales, Customer Success, Analytics, Marketing, and Product organizations and can influence without authority
• Consulting-style problem solving — you thrive in ambiguous environments, can structure a problem from scratch, and are more energized by figuring things out than by following a playbook someone else wrote. 
• Literate with AI tools to support, accelerate, and automate your primary deliverables and related workstreams

Preferred

• Background in management consulting, investment banking, or a dedicated value engineering function at a SaaS company
• Experience building or contributing to ROI / business value assessment models used in enterprise sales cycles
• Familiarity with pharma measurement methodologies — difference-in-differences analysis, matched-panel studies, NPI lift measurement, or similar approaches (you won’t run these yourself, but you need to understand the output and tell the story)
• Comfort with BI tools (Tableau, Looker, or similar) as a consumer of dashboards and reports — not as a builder, but able to interpret and navigate them fluently
• Experience preparing and/or presenting Quarterly Business Reviews for enterprise clients

Mindset

• You’d rather figure something out from first principles than be told exactly how to do it
• You treat internal teams — Marketing, Product, Operations — as clients whose strategic understanding you are responsible for sharpening
• You care about whether the work you set in motion actually lands, not just whether the model looks good on paper
• You’re comfortable being the first person in this role and building the function from scratch

Working Arrangement

Again, this is a fully remote position open to candidates based in the United States. Travel is minimal (less than 10%) and primarily optional, based on your interest — for example, client QBRs, industry conferences, or team offsites.

Compensation

Base salary for this position ranges from $160-185k depending on location and experience. There is a bonus driven by company and functional performance, and equity. 

About PrescriberPoint

PrescriberPoint is a health tech company that sits at the intersection of pharmaceutical marketing and prescriber engagement. Our platform helps pharma brands connect with healthcare professionals through data-driven digital programs — combining prescriber analytics, targeted content delivery, and measurable impact reporting to drive real clinical and commercial outcomes. We’re a growing team that values analytical rigor, entrepreneurial initiative, and a genuine commitment to improving how the industry reaches the people who prescribe treatments to patients.

Howdy! Before you apply, please give this job description a thorough read. 

Grounded experience selling into pharma, specifically patient services and access teams, is a MUST have.

If you think you’ll be stretched, you will be (a situation we’d like to avoid-smile). 

Cover letters are appreciated and read (by a human). 

100% remote and must be US based. 

Company Overview:

The brainchild of David Ricks, CEO of Lilly, and incubated by Boston Consulting Group’s Digital Ventures, PrescriberPoint is a Series A healthtech firm (L.P.s Lilly, Pfizer, Adobe, MasterCard) focused on helping HCPs reduce the time, tension, and anxieties they and their patients encounter during the prescribing journey. We offer an end-to-end AI-enabled solution that includes drug awareness and education, medical affairs content, real-time coverage and affordability tools, PA support, and patient start programs, including Sampling.

Position Overview:

We are seeking a dynamic and results-oriented Director of Business Development with pronounced experience in selling technology to the commercial pharmaceutical industry. Reporting directly to the CEO/CRO, the ideal candidate will be responsible for driving sales growth of our leading-edge Patient Services solutions. This role requires tested consultative selling skills, in-depth knowledge of commercial infrastructure, strong understanding of current technologies, and the ability to effectively position product features, benefits, and value to diverse stakeholders. 

Key Responsibilities:

• Sales Execution: Generate, pursue and close opportunities focusing on key decision-makers from patient services, market access, brand, and marketing teams
• Sales Presentations: Conduct engaging presentations and product demonstrations, highlighting the benefits and value of our solutions geared to the specific functional needs of our clients
• Negotiation: Negotiate contracts and pricing agreements to maximize profitability while ensuring customer satisfaction
• Collaboration: Work closely with cross-functional teams, specifically marketing, to develop brand-specific presentations and proposals
• Data Maven: Serve as a data denizen, intentionally updating, leveraging, and proactively evolving our CRM system (Hubspot) and related AI tools
• Product Knowledge: Developing a robust understanding of our solutions and how they impact our client’s needs and metrics

Key Competencies:

• Communication Skills: Excellent verbal, written, and presentation skills. Ability to present ideas clearly and persuasively using a variety of formats to different audiences, including executives, clients, and team members.
• Consultative Selling: Ability to creatively sell complex solutions by understanding and navigating sophisticated sales journeys; can pivot pitches based on objections without fluttering an eyelash
• Relationship Building: Exceptional networking skills to build and maintain relationships with key stakeholders, partners, clients , and internal staff. Ability to leverage existing relationships to drive business growth in both new and existing accounts.
• Market Knowledge: In-depth understanding of the industry, market dynamics, agencies, and competitive landscape. Ability to conduct market research and use data to drive business decisions.

Negotiating & Deal Making: Expertise in negotiating deals, partnerships, and contracts. Proven track record of closing complex business deals.

• Gets Stuff Done: The ability to plan, prioritize, pivot, project manage, make decisions, update, and delegate as appropriate to meet defined timelines and workstreams and then execute. Leveraging AI in these pursuits is critical. 

Qualifications:

• Strong understanding of the HCP-related technology providers, market dynamics, and industry trends 
• Successful sales experience servicing commercial pharmaceutical needs; topical management consulting backgrounds are also looked on kindly; SaaS focus is nice to have but not mandatory; open to folks who have worked for manufacturers as well
• Available and yearn for in-person meetings
• Adept at and committed to embracing CRM systems (Hubspot)
• Generative AI exposure is required; Agentic AI exposure is a big plus
• Experience working with agencies is a plus
• Startup/early stage experience a big plus
• Preferred Bachelor’s degree; MBA is a plus 

Compensation:

Base: $150-175k range, depending on experience and location

Bonus: $100K target based on company and personal performance