Who We Are:

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. 

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

We have an immediate opening for a Senior Account Executive or Account Supervisor to join our Consumer Lifestyle Team.  We believe in creativity and thoughtful strategy with the ability to be both nimble and intentional to deliver exceptional work to our clients. A successful candidate will be hungry to learn and grow in the lifestyle and CPG space, supporting breakthrough marketing efforts on a team that blends PR, influencer and digital work.

What You’ll Do:

As an Account Supervisor, you’re a team leader helping run critical pieces of the business. You’ll manage complex projects, lead and inspire those who report to you, and serve as a client counselor on the PR, partnerships, events/experiential and influencer programming fronts, with at least a baseline knowledge of broader marketing channels. You’re expected to be tenacious in motivating teams, inspiring clients as you go above-and-beyond to understand their business and managing up in an effective manager to senior leadership. 

Responsibilities

Client Leadership

• Actively provide strategic counsel and be strategic day to day voice for the client
• Strive for excellence in client service; provide clear and concise updates that limit client hole-poking
• Build strong relationship that establishes trust with PR and brand team clients
• Lead weekly calls with clients

Earned Media Oversight

• Oversee the team’s earned media outputs across always on and programmatic 
• Develop sound and strong media strategies that deliver on KPIs
• Counsel and guide client on earned outputs and plans for building those KPIs
• Pitch and continue relationship building with earned press
• Hole poke and ensure no stone left unturned in press outreach; guide team towards resourcefulness  

Project Management

• Design clear and efficient workplans for programs and manage all workstreams including earn media specific ones
• Poke holes in team initiatives and ensure work output is the best it can be (of self and team members)
• Juggle multiple workstreams, clients, projects and deadlines
• Review and edit documents, collateral, etc. with minimal supervision; ensure all team work is client-ready before going to the clients
• Lead special events + experiential activations (virtual and in-person)
• Own more complex elements of project management, such as integration/collaboration with partners, vendors, etc.
• Problem-solve quickly and smartly when issues arise
• Create and track budgets + KPIs

Team Management

• Direct and manage the work of SAE’s, AE’s AAE’s, AC’s and Intern
• Coach in real-time and provide actionable feedback and guidance to add value to teammate and the work
• Be motivational and inspiring, implementing ideas that help build culture
• Challenger of status quo and a problem solver for the team – helps team find solutions

Planning

• Provide program development support, including material development (from decks to memos to emails)
• Including but not limited to product launch moments, influencer campaigns, strategic partnerships and more
• Contribute ideas that deliver on briefs and jobs-to-be-done
• Organize teammates and horizontals on planning path forward
• Contribute to brainstorms
• Provide off-the-cuff ideas that aren’t part of planning (relevant, in-the-know nuggets that teams and clients can run with to WIN when it comes to cultural relevance)

What You’ll Bring

• Solid foundation in public relations – both traditional media and digital
• Proven ability to lead projects and communications; experience driving events and partnerships
• Experience working in an integrated agency team setting
• Skilled in motivating teammates and helping them grow
• In touch with cultural and industry trends
• 3-5 years of experience on the PR agency side for a Senior Account Executive
• 6-7 years of experience on the PR agency side for an Account Supervisor
• Experience managing a team of 2-3 direct reports
• Experience and/or passionate about the lifestyle, food/bev scene
• The ideal candidate will have a solid foundation in consumer marketing specifically: traditional public relations, large integrated programming, social strategy, and influencer marketing (paid and organic)
• Bachelor’s Degree
• Travel is required from time-to-time

What We’ll Bring

Here are a few highlights of our benefits offerings as an M Boother:

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, & Commuter Benefits
• Salary: $66,000/year for SAE
• Salary: $81,000-100,000 for Account Supervisor

(New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.)

Location: Remote - Tri-State area (NY, NJ, CT) within easy reach of New York City area to come in for day trips.  

Our Flexible Work Policy: 

We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

M BOOTH CAREERS

Who We Are

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. 

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

We are a collaborative mid-sized agency with an opportunity for an Account Supervisor to join our growing Consumer Lifestyle team!

In this role, you are a team lead on running critical pieces of the business, managing account teams and being a client counselor.  You’ll manage complex projects, lead and inspire team reports, manage IAT relationships and serve as a client counselor on the PR, partnerships and influencer/tastemaker programming front. 

You are a key member of new business pitches as well as selling in projects to clients. You’ll be developing and creating programs and start to have a large hand in client budgeting. You’re expected to be tenacious in motivating your teammates, inspiring clients as you go above-and-beyond to understand their business and managing up in an effective manager to senior leadership.     

You’ll leverage your understanding of the culture + media landscapes to develop and implement earned media strategies and activations within a broader integrated marketing setting, transforming client briefs into pointed, on-brand PR executions that drive strong results by thinking outside of the box and tapping into cultural trends. 

What You’ll Do:

Client Leadership

• Actively provide strategic counsel and be strategic voice for the client
• Build strong relationship that establishes trust with PR client and brand managers
• Serve as day-to-day client lead
• Lead weekly calls with clients
• Supervise and direct account teams on communicating client deliverables
• Provide strong editorial support and strategic counsel to teams + clients
• Create programmatic synergies between press, influencer + social efforts on behalf of clients

Project Management

• Design workplans for programs
• Poke holes in team initiatives and ensure work output is the best it can be (of self and team members)
• Oversee brand activations and manage pivot planning throughout the process
• Work with account team to delegate tasks and horizontals (e.g., creative, measurement/analytics, etc.)
• Own more complex elements of project management, such as integration/collaboration with agency partners
• Problem-solve quickly and smartly when issues arise
• Create and track budgets; understands profitability
• Set goals in partnership with media and analytics teams

Team Management

• Be motivational and inspiring, implementing ideas that help build culture
• Set performance standards for account teams
• Coach in real-time and provide actionable feedback and guidance to add value to teammate and the work
• A problem solver for the team – helps team find solutions
• You’ll be a challenger of the status quo - ensuring the team isn’t just doing something because it’s always been done or because the client has been ok with something 
• Collaborate with supervisors to determine staff and resource allocation against accounts based on strengths, passions and opportunity areas

Planning

• Provide program development support, including strategy development (from email POVs to decks/presentations)
• Contribute ideas that deliver on briefs and jobs-to-be-done with a strong emphasis on ideas that will drive earned media coverage
• Understand broader marketing tactics to work in close tandem with IAT and build collaborative strategies 
• Organize teammates and horizontals on planning path forward
• Lead brainstorms and challenge teams on feasibility and creativity of ideas

What You’ll Bring

• Solid foundation in public relations – both traditional media and digital
• Proven ability to lead complex projects and communications
• Skilled in motivating teammates and helping them grow
• Strong interpersonal skills, both internally, with clients and with other agency partners
• In touch with cultural and industry trends
• 4-7 years of experience on an Account and on the agency side
• Experience managing a team of 3-4 direct reports
• Experience and/or passionate about CPG campaigns (bonus points for experience in spirits/booze)
• The ideal candidate will have a solid foundation in consumer marketing specifically:  traditional public relations, large integrated programming, and influencer marketing.
• Bachelor’s Degree

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
• SALARY: 
• $81,000-$100,000

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Location: New York metro area (in office 2 days a week)

Who We Are:

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. 

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do. 

About M Booth Lifestyle

We are a work-hard play-hard team from a variety of professional backgrounds. We believe in creativity, being nimble, moving quickly to capitalize on opportunities and delivering exceptional work to our clients. A successful candidate will be hungry to learn and grow in the lifestyle space, supporting breakthrough digital efforts on a team that blends influencer and digital background, with a robust background in earned PR and talkability.

Culture-minded professionals interested in the future of marketing who enjoy collaborating, brainstorming, and challenging conventions will love working with us. We believe critical thinking, taking initiative, and owning projects are the keys to being a great teammate and we hold high standards in those areas. We take our work very seriously but do not take ourselves very seriously. We celebrate great work, but it is always through the lens of the team. Said another way, we try to leave our egos at the door.

The Digital experts on lifestyle sit at the nexus of strategy, content, influencer, research and analytics, and innovation (A.I.). Our work spans technology, CPG, retail, corporate, lifestyle, food and more. The common denominator is our ability to intimately understand audiences and the infinite ways and places they share information and interact with brands such that we can speak to them authentically and with purpose.

What We're Looking For:

Our growing Lifestyle team is looking for a VP, Digital/Social.

We are seeking a leader in digital and social media marketing, who also understands influencer and can help holistically guide on where it sits in a broader digital marketing strategy.  They should be an inspiring manager and a category expert in digital marketing that others can learn from.

Responsibilities:

• Execute digital/social strategies from concept to completion
• Manage multiple clients across accounts
• Actively lead new business opportunities, from prospecting to pitching
• Provide strong counsel and recommendations, both for clients and internal teams
• Social campaign development, collaborating across digital, creative, analytics
• Work with integrated agency teams to develop plans that meet client goals
• Keep abreast of industry trends and regularly present fresh, proactive ideas to clients that are culture forward and demonstrate how our ideas will move the needle
• Manage third party relationships including vendors and partners
• Mentor and help develop entire team, not limited to direct reports
• Approve client SOWs and Letters of Agreement for partnerships
• Oversee budget maintenance, profitability and servicing across your digital workstreams
• Demonstrate expertise in approval processes and legal requirements per individual client needs
• Demonstrate thought leadership within organization and across industry
• Manage team structure, staffing and collaboration across agency

What you'll bring:

• 10+ years relevant experience
• Experience managing large teams
• Experience managing large and sometimes complicated clients in a digital/social role
• Scrappy yet organized approach to maintaining effective and efficient results
• Ability to counsel clients and build their trust
• Experience bringing in new business, managing and growing accounts
• Strategy expertise across core digital and social channels
• Excellent writing, communication, and presentation skills
• Experience creating social media strategies and managing team to execute them
• Understand how to read a brand book/VIS ID and evolve it for social (think playbooks)
• Development and/or management of social influencer campaigns
• Understanding of paid social and measurement/analytics tools
• Experience working with project management platforms such as Monday.com
• Experience working with and managing team of design/video/photography a plus on the production side
• Location: NY Metro Area

What We’ll Bring

Here are a few highlights of our benefits offerings as an M Boother:

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, & Commuter Benefits
• Salary: $136,000-$165,000

Our Flexible Work Policy:

We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.