Required:

• 3+ in Windows desktop application development using Windows App SDK, WinUI (or similar), C#, XAML — and ideally additional experience with native Windows code (C++, Win32/WinRT/COM).
• Deep understanding of Windows application architecture, including interop between managed code (.NET) and native code.
• Proven track record of designing, building, and shipping production-quality desktop applications, with an emphasis on reliability, performance, scalability, and maintainability.
• Strong experience with accessibility APIs on Windows (e.g. Microsoft UI Automation or similar), and a dedication to building accessible and inclusive software.
• Excellent software engineering fundamentals: OOP, design patterns, data structures, algorithms, memory management, multi-threading or asynchronous programming (where relevant).
• Experience leading technical design, mentoring other engineers, conducting code reviews, and making architecture-level decisions.
• Strong communication skills; ability to articulate tradeoffs, collaborate with cross-functional teams, and drive consensus.
• A user-centric mindset: focus on building polished, intuitive, and accessible experiences for end users.

Preferred / Bonus:

• Experience with writing automated tests for UI — unit tests, integration tests, UI automation tests; familiarity with relevant testing frameworks.
• Experience with performance optimization for desktop apps (memory usage, startup time, rendering performance, high-DPI support, responsiveness under load).
• Experience with localization/globalization, right-to-left UI support, internationalization, accessibility for multiple regions.
• Familiarity with telemetry, analytics, crash reporting, logging, and error monitoring in desktop applications.
• Previous experience in shaping CI/CD workflows, release pipelines, and deployment strategies for desktop applications.
• Demonstrated ability to take ownership of feature areas or modules and drive them long-term, including maintenance, refactoring, and technical debt management.

What we offer

• A high-impact role: you will define architecture, shape the future of our Windows product, and directly influence what millions of users see and experience.
• A collaborative, flat-structure engineering culture — you are not just a coder, but a builder and a decision-maker.
• Opportunities to lead — mentor others, steer technical direction, and grow into broader technical leadership (e.g. Tech Lead, Architect).
• Flexibility, autonomy, and responsibility: you define how to solve problems, own features end-to-end, and contribute to long-term product vision.
• A purpose-driven mission: building software that’s reliable, accessible, and user-centered — making a real difference for people.                  

Think you’re a good fit for this job? 

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And don’t forget to include links to your portfolio and LinkedIn.

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Refer them! 

Speechify is committed to a diverse and inclusive workplace. 
Speechify does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Lightricks is an AI-first company creating next-generation content creation technology for businesses, enterprises, and studios with a mission to bridge the gap between imagination and creation. At our core is LTX-2, an open-source generative video model, built to deliver expressive, high-fidelity video at unmatched speed. It powers both our own products and a growing ecosystem of partners through API integration.

The company is also known globally for pioneering consumer creativity through products like Facetune, one of the world’s most recognized creative brands, which helped introduce AI-powered visual expression to hundreds of millions of users worldwide. We combine deep research, user-first design, and end-to-end execution from concept to final render, to bring the future of expression to all.

The team & role

We’re seeking a passionate, visionary Creative Director to lead the visual identity and brand experience of LTX. This is a unique opportunity to define how the world perceives a product that sits at the cutting edge of design and AI innovation. The ideal candidate combines deep graphic design expertise with a strong technical curiosity - someone who can translate complex technology into inspiring creative expression. You’ll balance conceptual leadership with executional craft, working closely with design, research, and development teams to shape the visual storytelling of LTX and its ecosystem, including the LTX-2 model.

What you will be doing

As Lightricks’ Creative Director, you will define the company’s visual voice - shaping how LTX expresses innovation, creativity, and beauty across every touchpoint. You’ll lead the creative vision that unites product, brand, and storytelling into one coherent and inspiring visual identity.

• Define and lead the creative direction and visual language for LTX across product, brand, and storytelling touchpoints.
• Establish a cohesive, evolving brand identity that reflects innovation, elegance, and creative freedom - a visual expression of the company’s purpose and technology.
• Partner closely with product, research, and engineering teams to explore new design capabilities within the LTX-2 model and future AI-driven features - transforming technical innovation into inspiring visual expression.
• Stay hands-on in the creative process - designing, prototyping, and iterating on visuals that showcase the creative potential of LTX’s tools.
• Build, mentor, and inspire a multidisciplinary creative team. Shape its culture, refine its processes, and set the standards for visual excellence across the organization.
• Collaborate with company leadership to align the creative vision with product strategy, long-term brand growth, and the company’s broader creative mission.

Your skills and experience

• You are an experienced creative leader with 8+ years of shaping visual identity and creative direction across digital brands, products, or storytelling platforms.
  You bring both the aesthetic sensitivity of a designer and the strategic clarity of a brand architect - able to translate a company’s vision into a unified and inspiring visual language.
• You are deeply fluent in design - with impeccable taste, mastery of visual fundamentals, and a broad cultural sensibility spanning art, film, photography, graphic design, and emerging media. You set and maintain a high bar for visual excellence, inspiring others to reach it.
• You think systemically - building and evolving brand guidelines, creative frameworks, and scalable design systems that empower teams across disciplines while keeping the brand’s voice consistent and distinct.
• You’re technically fluent and creatively fearless - deeply curious about the intersection of design, technology, and storytelling.
• You understand how AI, generative design, and creative technology are reshaping the craft, and you’ve worked hands-on with modern design and production tools to explore what’s next. You can speak the language of engineers, understand workflows, and turn technological capabilities into expressive visual directions.
• You’re a collaborative partner to product, marketing, and leadership - able to distill complex ideas into clear, expressive creative direction that aligns teams and moves audiences.
• You lead by doing. You combine vision with craft, guiding others through example and pushing the boundaries of what the brand can express.
• Proficient in Figma, Adobe Creative Suite, and modern AI and 3D design tools.

Important note:
This role requires deep, hands-on design experience and proven ownership of wide design operations. Candidates whose background is primarily in marketing execution or campaign management, without a strong foundation in visual design systems, craft, and scalable design operations, will not be a good fit.

We are looking for an experienced designer who leads through design, builds visual frameworks, establishes and runs effective design operations, and sets a consistently high creative bar across the organization.

Why Lightricks

• Join a company where creativity is the core of our mission - not a department. At Lightricks, the role of Creative Director carries unique weight and meaning, shaping how innovation itself is expressed.
• Shape the creative identity of one of the most ambitious AI companies redefining how visual creation comes to life.
• Collaborate with visionary minds across design, research, and technology - working at the intersection of creativity and innovation.
• Contribute to LTX-2 and future-generation creative models that expand the boundaries of what’s visually and technically possible.

Benefits

• Private Medical Insurance (Optical & Dental cover), including your loved ones.
• Life Assurance.
• £3,000p/a Transport Allowance.
• £750p/a allowance for Wellbeing & Professional Development.
• Free on-site breakfast, lunches, coffee & snacks.
• Pension Contributions (7%).
• Holiday (25 days).
• Seasonal & Anniversary Vouchers.
• Hybrid & Flexible working.
• Central London office space. 
• Enhanced Parental Leave.
• Cycle-to-work Scheme.
• Season Ticket Loan.
• Volunteering Opportunities.
• Frequent social activities - away-days, happy hours, team building, yoga, creative workshops.

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